The Inches

Rookie & The Vet: Communicating BIG changes to your sponsors

July 15, 2021 Nick Lawson
The Inches
Rookie & The Vet: Communicating BIG changes to your sponsors
Show Notes

In sports, we deal with big organizational changes. New logos, new systems, shake-ups in the front office...you name it, we see it.

But when & how is the best way to bring our partners into the fold when those changes happen?

In this episode of The Inches, Rich & Nick dive into the best ways to communicate those big changes to sponsors and how they can strengthen the partnership.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.