The Inches

Rookie & The Vet: How to weave events & trends into your sponsorship strategy

September 22, 2021 Nick Lawson
The Inches
Rookie & The Vet: How to weave events & trends into your sponsorship strategy
Show Notes

Outside of our game day, what are some ways we can build new inventory that drives new revenue & customers? Events.

This week on The Inches we dive into how calendar events (Halloween, etc.) and trends can help open up new ways to generate revenue from new partners & old ones.


------

The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.