The Inches

Rookie & The Vet: How to get a jumpstart when entering a new market

October 29, 2021 Nick Lawson
The Inches
Rookie & The Vet: How to get a jumpstart when entering a new market
Show Notes

In sports, we change teams. It's part of the carousel of the business. This means we jump from one geo-market to another to build relationships and sell.

So how can you get a headstart when you enter a new market in sponsorship?

This week we dive into the actionable steps to thrive when you switch cities and teams in sponsorship.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Corporate Partnerships at the Portland Winterhawks Hockey Club and Nick Lawson, Co-founder of SQWAD.