Content Design Podcast
Want to make your digital content stand out? Want to reach a bigger audience and really engage your users? Content design is the answer. Combining content strategy, UX, user research and copywriting, find out how content design can help you meet your users' needs.
Vanessa Barlow, content designer and strategist, chats to content and marketing experts about everything from using data to make better content decisions to improving usability and SEO with the right words for your audience.
Content Design Podcast
S1 Episode 2 – Designing to meet user needs with Emily Brunwin, Content Lead at Citizens Advice
I talk to Emily Brunwin, Content Lead at Citizens Advice about how to design content that meets a wide range of user needs. We chat about how to turn complex processes into easy to understand, actionable content and how to test that it's working. Plus, how to use onsite-behaviour data and Google Trends to prioritise content and identify words your target audience actually use.
Podcast host Vanessa Barlow is a Content Consultant passionate about creating content that meets user needs and aligns with organisational goals. Reach out to Vanessa on LinkedIn if there's a project you'd like her to consult on.