MedShark Insider
The go-to podcast for all things medical-marketing and SEO
MedShark Insider
AI Inside the Practice: Turning Data Overload into Daily Decisions
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Bill Fukui
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Episode 37
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AI is overwhelming the medical industry, but the real power is inside your practice. Bill Fukui interviews Ben Wolper of Insight X, who reveals how his platform uses AI to automatically pull, clean, and organize data from EMRs, QuickBooks, and Google Ads. This analysis translates "data overload" into clear decisions on marketing ROI, provider performance, and pricing strategy. They emphasize that the fear of AI/HIPAA is a "cop out" and encourage owners to take baby steps. Book a live walkthrough with Ben Wolper to see what's possible when you become an expert in your data.