WithinDigital

DANcast Episode 2: Unilever Threatens to Pull Advertising, Google Introduces Ad-Blocking & Bing's New Audience Segmentation Feature

February 22, 2018 Nick Livermore & Dan Fallon | Ryan Webb Season 1 Episode 2
WithinDigital
DANcast Episode 2: Unilever Threatens to Pull Advertising, Google Introduces Ad-Blocking & Bing's New Audience Segmentation Feature
Show Notes
In episode 2 of DANcast, we discuss Unilever's threat to pull advertising from Google and Facebook, Google's new - and potentially confusing - ad-blocker, as well as Bing's new audience segmentation tool. On top of that, Nick and Dan are joined by Ryan Webb, conversion and analytics director at SearchStar, who will take you through GDPR in advance of its introduction in May. Remember, if you have any questions, or would like certain topics covered just let us know by tweeting #DANcast. DANcast is a monthly discussion of the latest digital advertising news. Hosted by Nick Livermore and Dan Fallon, the Digital Advertising News Podcast aims to be an entertaining and informative look at the latest industry news. As well as keeping you up to date with advertising goings on, DANcast features interviews with industry experts, as well as the tips and strategies you need to take your digital advertising to the next level.