There are many companies out there that can eat up and acquire struggling brands just to push them into oblivion -- while taking a quick profit. However, it is a rare talent to know when to acquire a brand and build it into a powerhouse. Join guest star Yehuda Shmidman, Chairman & CEO of WHP Global in a conversation with Robin Lewis and Shelley E. Kohan, TRR’s chief strategist, as they discuss the challenge of growing global consumer brands in a disruptive marketplace. Listen and learn from a visionary who approaches the business by developing partnerships, not transactions.
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