What do you do when you’re an innovator that has reached its prime and is no longer disrupting the marketplace? If you’re Andrew Jassy, you redefine your company from the inside out. Amazonians are in for a rocky ride recasting their company, forced to come back to the office, and challenged to meet their boss’s mandate to succeed (at all costs) going forward. Join Robin Lewis and Shelley E. Kohan, TRR’s chief strategist, as they take a deep dive in the current state of Amazon and deconstruct why it’s not business as usual in Seattle.
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