B2B Go-To-Market Leaders

Go-To-Market Success: Pillars Of Empowerment, Mentorship, And The Customer Voice With Gianna Scorsone

December 20, 2023 Vijay Damojipurapu Episode 59
B2B Go-To-Market Leaders
Go-To-Market Success: Pillars Of Empowerment, Mentorship, And The Customer Voice With Gianna Scorsone
Show Notes

Building successful go-to-market strategies is all about collaboration, respect, and a culture of betterment. It's a journey of breaking down silos and embracing the path to profitability, where every team member's value is celebrated. For today’s episode, we will explore the heart and soul of a thriving go-to-market strategy. Meet our guest, Gianna Scorsone, CEO of Champion, who shares the secrets to successful product marketing, and how collaboration with sales and customer success can be the key to winning in the market. Gianna shares her five pillars of empowerment, shedding light on building a culture of betterment and respect within your team. Her journey from profit-focused startups to multi-million-dollar enterprises gave her plenty of lessons on how to build a thriving go-to-market strategy, and today, she shares it with you. Join us in discovering the insights, mentorship, and leadership that drive business success.

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