The Latest on Thoma Bravo Rolling Up Verint, Salesforce's Acquisition Streak, & More Artwork

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CX Today

The Latest on Thoma Bravo Rolling Up Verint, Salesforce's Acquisition Streak, & More

October 28, 2025 • CXToday.com

CX Today's Charlie Mitchell hosts a panel discussing trending news from across the customer experience space.

Five prominent CX analysts join the panel to run through each story.

This month, those analysts include:

Zeus Kerravala, Principal Analyst at ZK Research
Liz Miller, VP & Principal Analyst at Constellation Research
Shelly Kramer, President & CEO at Kramer & Company
Justin Robbins, Founder & Principal Analyst at Metric Sherpa
Tim Banting, Head of Research & Business Intelligence at Techtelligence

During the discussion, they touch upon the following news stories:

🤝 Thomas Bravo to Acquire Verint & Merge It with Calabrio 🤝

Verint is set to be acquired by Thoma Bravo in a deal that values the tech provider at $2BN, including debt. Once the deal goes through, Verint will merge with Calabrio. This could have significant industry consequences. Our analysts share their hot takes.

🕊️ Salesforce to Snap Up Bluebirds, Waii, & Regrello 🕊️

Salesforce, which recently made three acquisitions in three weeks. These include:

Bluebirds - A presales prospecting platform provider.
Waii - A natural language-to-SQL platform provider.
Regrello - An AI-powered collaboration system for supply chain and operations.

But what's with all the spending, and which acquisition stands out? Our analysts share their thoughts.

🧑 A Proposed New Bill Aims to Mandate Human Customer Service 🧑

A proposed new bipartisan bill aims to require contact center agents to immediately disclose their location and/or whether they’re AI. It's called the "Keep Call Centers in America Act of 2025". Our analysts break it down.