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No Strings Attached – Untangling Conversations About Shady Topics
A podcast designed to inform, inspire, and occasionally entertain anyone connected to the world of window coverings.
Whether you’re a trade professional, an interior designer, a curious homeowner, or someone who simply enjoys honest stories about business and life and the pursuit of the American Dream, this show has something for you.
The voice behind the mic? That’s me—Roger Magalhaes, founder of Shades In Place & Trading Up Consulting and a proud veteran of the window covering industry.
I’ve worn a lot of hats over the years—installer, trainer, speaker, business owner—and now, podcast host and author.
This show is my way of sharing what I’ve learned, what I’ve lived, and what I’m still figuring out. No fluff, no filters—just stories and strategies that might help you on your own path.
If you like window wisdom with a Brazilian accent and the occasional bad pun… you’re definitely in the right place.
So whether you’re tuning in from a job site, your morning commute, or a sunny porch with a cup of coffee—thank you for being here. Let’s get real, get inspired, and maybe even get a little wiser (with no strings attached).
No Strings Attached – Untangling Conversations About Shady Topics
[TS] - Details Matter in the Window Fashion Industry
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Episode Overview
Welcome to another episode of the No Strings Attached podcast, where we reveal how mastering the smallest details can totally transform your window treatment business. Whether you’re a trade pro, an interior designer, a homeowner, or just love entrepreneurial stories, you’re in the right place.
Key Takeaways
- Every Interaction Matters: In the window fashion/service industry, every client touchpoint should be delivered with care—attention to detail is key from the first call to the finishing touch.
- Consistency Across Teams: All staff must be trained to deliver the same level of excellence. The client sees the whole company through every team member’s actions.
- Follow-up & Field Check-ins: Proactively visiting jobsites, making courtesy calls after installation, and requesting feedback are critical for client satisfaction and business growth.
- Respect and Professionalism in the Home: Little things count—such as calling ahead if running late, keeping the worksite clean, and using shoe covers. Disrespectful or careless behavior ruins trust.
- Real-Life Example: Roger shares a personal story about inconsistent service from an HVAC company, underscoring how great initial performance can be quickly undermined if follow-up is poor or messy.
Why Details Matter
Clients in this field are often purchasing "wants," not "needs," making them extra selective. Providing a flawless, professional, and thoughtful experience ensures repeat business and valuable referrals. Mediocre or inconsistent touchpoints—like tardy or untidy workers—can lose loyalty for good.
🎙️ No Strings Attached - by Roger Magalhães
A bold podcast weaving window wisdom, entrepreneurial grit, and the immigrant hustle—with no strings attached.
🎧 This episode is brought to you by BlindsOnline.com
Looking for window treatments without the overwhelm? BlindsOnline.com makes it simple and affordable to shop for blinds, shades and shutters from the comfort of your home. With over 60 years of combined industry expertise behind the scenes, you get curated selections, honest advice, and no-nonsense pricing — because buying blinds shouldn’t be complicated.
👉 Visit BlindsOnline.com and make window shopping easy again.
🔗 Explore More:
👉 Shades In Place Inc. – Custom Window Treatments: www.shadesinplace.com
👉 Trading Up Consulting – Industry Training & Mentorship: www.tradingupconsulting.com
👉 Podcast Page: www.shadesinplace.com/podcast
👉 We Dress Naked Windows Blog
👉 Blind Audacity Blog
👉 Tradi...
