Lead on Purpose with James Laughlin

Josh Ryan, Social Media Strategist: How to Grow & Monetise an Instagram & YouTube Audience

James Laughlin

Josh Ryan is a social media strategist who started in the field as a teenager. He successfully built a personal brand, scaling an Instagram account to over 900K followers. He has helped businesses and individuals leverage Instagram and YouTube for growth and monetization, generating millions in revenue through smart content strategies.


In this episode, Josh and I chat about how to build a personal brand, create viral content, and monetize effectively on Instagram and YouTube.


Key Takeaways:


  • Why Instagram & YouTube are still powerful for growth.
  • How Josh scaled to 900K+ Instagram followers.
  • The importance of engagement and shareable content.
  • Effective monetization strategies that work.
  • YouTube’s long-term brand-building potential.


Josh shares practical strategies for individuals and businesses to maximize their social media presence. Whether you're building a brand or scaling a business, this episode has the blueprint you need.


This episode was proudly sponsored by NZ Mortgages. You can contact them here - https://www.nzmortgages.co.nz




-----


Website: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/


James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.

Send me a personal text message

Support the show

People on this episode