Creating an IRRESISTABLE OFFER: Caregiver Recruiting with Nick Bonitatibus

Caregiver Recruiting and Retention is the top concern of agency owners and the most-discussed topic on Home Care Heroes and Day Service Stars.

In this episode, Nick Bonitatibus returns to the podcast to discuss How to Create an Irresistible offers in the realm of caregiver recruiting.  Guess What? It's not the offer letter (that's far too late) and it's not only about the money.

Your irresistible offer begins long before you meet the candidate.  Some of the key concepts that Nick shares are as follows:

•  Recruiting is Sales and needs to be treated that way
• The one truly unique thing about your agency is your personal story - you need to tell it well
• You need to convey WHY you do what you do. It's means more to candidates than what you do
• Next is culture...  You need to show that your caregivers are happy and well taken care of by your agency
• Your website needs to tell all of these stories
• and more...

You can get in touch with Nick, plus get free resources, by visiting https://www.thedigitalchamps.com/.

Home Care Heroes and Day Service Stars is produced and sponsored by Ankota - If you provide services that enable older or disabled people to continue living at home , Ankota can provide you the software to successfully run your agency.. Visit us at https://www.ankota.com.