Get Hired Up: Executive Brand Management
The Podcast For Next-Level Executives & Board Of Director Candidates
Get Hired Up: Executive Brand Management
From Operator to President: Alex Cho’s Leadership Journey at HP
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Today we launch Episode One of Season Two, focused on board readiness, with Alex Cho, President of Personal Systems at HP. Alex leads global teams delivering innovative computing solutions that enable work, learning, and connection in a hybrid world. Known as a purpose-driven leader, he has driven sustainable growth, award-winning design excellence, and HP’s industry-leading sustainability and digital equity initiatives. Having lived and worked across the U.S., Europe, and Asia, Alex is currently based in Palo Alto.
This episode opens a special three-part Get Hired Up series that explores a pivotal question for senior technology leaders: What really changes when a world-class operator steps into fiduciary governance?
3:15 – Employee Engagement as a lever
4:15 – Work Relationship Index at HP
7:25 – EE metrics at HP (28%)
9:00 - Management Index
10:36 – Connection to company & its mission – enabling a workplace for growth & fulfilment
13:32 – Engaged Leaders & Unplugged sessions
16:34 Global Implications & Business Outlook
17:43 Post-Covid – sparking growth ambition
18:34 – helping employees engage via video
20:33 – Employees & Customers as Levers
22:44 Customer Focus Orientation
24:34 AI and leaders of the future
26:40 Fueling innovation at HP
27:28 Alex’s journey at HP
29:36 Alex in Paris
32:00 Reach Alex Cho on LI
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