
Wedding Pro CEO | Building Profitable Wedding Businesses
Dive deep into the wedding industry and learn actionable tips from host Brandee Gaar and guest wedding pro CEOs that will enable you take your wedding business to new heights!
Uncover the proven strategies, insights, and stories of successful wedding professionals who have built thriving businesses in this dynamic and competitive market.
Each week, Brandee Gaar, a seasoned wedding industry expert and CEO of Blush by Brandee Gaar, brings you exclusive interviews with top wedding industry pros!
This weekly podcast is for wedding pros. Here from planners, venue owners, photographers, florists, caterers, djs, and more!!
You will gain valuable knowledge and practical tips on sales, marketing, branding, client management, and the latest trends shaping the wedding industry and the business leaders that create incredible events for a living.
Whether you're a seasoned pro or just starting out, this podcast is your go-to resource for actionable advice and inspiration.
Get ready to elevate your business skills, learn from industry leaders, and discover innovative ideas that will set you apart in the wedding industry.
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You will become motivated to transform your passion into profit, develop incredible processes and create unforgettable experiences for couples on their special day.
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Wedding Pro CEO | Building Profitable Wedding Businesses
300. Why We Switched CRMs - Part 2
You didn’t start your business to stay stuck. If you're ready to finally hit 6 or 7 figures WITHOUT burning out — book a call with our team → https://weddingproceo.com/application
Tired of clunky software that makes your job harder?
In this episode, I share how my team moved away from an “all-in-one” CRM and paired Dubsado with Timeline Genius to streamline workflows, create professional, customizable timelines, and save hours of stress.
Tune in to learn how you can ditch the overwhelm and run your business with efficiency and confidence
The (FREE!)ASSUME Sales Training: 2x your wedding bookings in 30 days—step by step. Thousands of wedding pros have already used it to land more clients immediately! http://weddingproceo.com/freetrainingorg
Discover Timeline Genius! https://www.timelinegenius.com
A favorite book of mine: Profit First by Mike Michalowicz
Another favorite book of mine: Buy Back Your Time by Dan Martell
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EPISODE SHOW NOTES BLOG & MORE:
https://weddingproceo.com/why-we-switched-crms-part-2/
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Thank you for tuning in to this episode of the Wedding Pro CEO Podcast. If you find these strategies helpful, make sure to share this episode with your fellow wedding pros. And remember, in the world of weddings, it's all about building genuine relationships and showcasing your best work. Until next time, keep shining, CEOs!
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FREE TRAINING for Wedding Business Owners
So we switched CRMs? Yes. If you didn't listen to part one, go back and listen to how we researched which CRM that we would actually go with. In this episode, part two of why we switched CRMs for my wedding planning business here in Orlando, Florida. We had an all-in-one we moved away from that to get into more specialized CRMs that have. Better automations, better workflows, and just make our team more efficient. In episode one, I talked about how we landed on Dubsado, But here in this episode, we're talking about what we had to pair with that. When we moved away from an all in one to, a specialized platform. We also then had a couple of holes in our workflow. We had to find a platform that would help us to create our timelines, keep all of our vendors in the same place, and to create a client portal that we could use with our clients so that they could see the timelines and the updates that we were making. So in this episode, I'm breaking down exactly how we made that decision and why we ended up going with the timeline program and why this is a program that I love so much and you should possibly consider for your business as well. Eddie, I am so excited to have you back on the podcast. welcome back. Thank you. Always a pleasure to be here, Brandee. I am. I'm really excited to dig into today's conversation you and I have chatted multiple times on the podcast about what Timeline Genius is and all the features, time it saves for wedding planners that are out there trying to. You know, put together these amazing timelines and timeline Genius helps you do that so much. But today we're really gonna dig into, other features that Timeline Genius has besides just timelines. our team over at blush made the decision to move away from our old platform, which was an all-in-one, and now we've moved over to Dubsado and one of the big, things that we had to think through was, okay, as we move away from an all-in-one and we're going to Dubsado which has lots of great features, it doesn't have a timeline feature, it doesn't have a way for us to really keep track of like our vendor contacts and things like that and share a lot of the details with our vendors. From our timelines. hence we've now landed with Timeline Genius, which to be honest, I think we always knew, like when we were switching and looking to get away from the All in one, it was kinda like, okay, we know we're gonna go with Timeline Genius, so what are we pairing with it? So I think this part was an easy decision, but I'm really excited to talk today, Eddie, about some of the features. That timeline genius has that aren't necessarily part of the timeline. And um, before we dig into that though, for anybody that maybe hasn't heard you on the podcast before or hasn't heard of Timeline Genius, do you wanna tell us just a little bit of what it is? Absolutely. Yeah. So Eddie Babbage, founder, CEO of Timeline Genius, also host the Wedding Industry Insider Podcast. did not start off, in the wedding industry. Um, my path took me through a stint in corporate law and, two prior companies before building Timeline Genius to ultimately in 2013. and this is our birthday month, as I mentioned, and you know, because, uh, you've been here for years along this, this journey, but it, yeah, it was coincidentally August 28th, 2013, um, I was looking for a burning, screaming problem to solve. That's my. Passion in life professionally is solving problems for people with technology. And my wife, who did all the planning for our wedding, ironically, I did nothing besides plan the booze and the music. she said, you should talk to wedding planners because it was so logistically burdensome, just trying to plan our wedding. And I asked, a number of planners, dozens, eventually, hundreds. A simple question, what's the most tedious part of your job? And I started hearing with great emotion, Eddie. It's timelines. I'm like, what the heck is the timeline? They're like, well, I am a wedding planner. My job is to create a meticulously crafted, thorough plan where I anticipate everything that I can that could happen on the big day. And it's not just for my benefit, it's for my vendors. I have clients, I have venues, we have all the people on my team. We all need to have this detailed written game plan. Um, and it was very tedious and time consuming and stressful. Um, creating it and Word or Excel or the other tools that were popular at the time. So that was the start of Tom Lynche. And I'd like to think we've, we've really nailed. Uh, this core solution of giving people an easy way to create beautiful, detailed, customized timelines. Yeah, I mean, timeline genius is, you know, I'd like to say it's so much more than a timeline, which it is, but really focusing on that timeline feature just for a second. You know, you hear, okay, it's timelines and there's so many people that say, well, I could just use Excel for that, or I can just use a Google Doc for that, right? And I'm like, oh, so Eddie, tell us a little bit, focusing on that timeline feature, just for a few minutes, te, can you tell us a little bit about, I guess, how you guys have iterated on that and, and kind of some of the features that exist just there in that timeline? Feature alone that we know about. Have so many thoughts, Brandee, and this happens every time you and I talk. The first thought I had, you probably notice if, and people could see if, if they're watching the video that I just started grinning, as you talked about, you can do, you know, timelines in Excel. It makes me think of this joke that Chris Rock told. He says, uh, he says, you can drive a car with your feet, but that don't make it a good idea. You know, it's like It's so true. It's like there's a lot things you can do. Right. You can do a lot of things. well, first of all, yeah. I'm so excited to talk about, and I'm not surprised because of the thought leader that you are, that you are bringing up these very. Important talking points for the people that you and I serve. Um, serious wedding professionals, serious wedding planners, who, and that, that, that's no disrespect to anybody that does it as a hobby whatever. No judgment. But I'm saying that, that the crowd of people that are out there and they're like. This is my job, this is my profession. I have dreams, I have ambitions. If there's a way that I can work more efficiently, and maybe even more importantly, if there's a way that I can put out a higher level of professionalism and quality in my work product, I'm listening. Like those are the people that you and I are talking to, and those are the people for whom a couple of the issues that you just raised I think are very important. One. The notion of what should my tech stack be? Should I go with the all-in-one platform, or should I look at assembling a constellation of more dedicated and specialized tools? Um, and secondly, this point that you're raising, I, I am very grateful that you're raising about Tom Lanius, which is, it's more than just timelines, despite the name. I know we launched with that direct name because I saw a very precise. Deep need for a timeline solution, but it's really become much more than that. to put it really simply, Brandee, the, there's just a lot of power. Hmm. And having a tool that is built specifically for the job you are doing. So I love Excel. You know, I did stints in investment banking. I can make Excel pour lemonade for you. I love Google Sheets. I can get there and geek out. I'm a math guy. I can make it do formulas that will like, I, I love it. It's not for doing timelines, you can do it, but to be a little bit more specific and concrete here. The issue is it's not structured data. Okay. Now that's jargon, but let me just kind of explain it in sort of non-technical terms. Excel doesn't know that the DJ is involved in this item. It doesn't even know that that person is a dj. It's just text to Excel. We have a database and we have a vendor table. So we know this person is a vendor. There is a vendor role field in the database where you write DJ if you want to. So we know that's the role they play. And because Timeline Genius air quotes knows this information, there's this layer of intelligence. Well, now we can do things that stop the madness and save your sanity like. Instantly giving you tailored versions of the timeline for. Mm-hmm. A cake baker because if you're doing your timelines the right way, you've got this long master timeline that has all the information, maybe you don't need to hand off all that to your cake baker, so just tag the cake baker in connection with the items, or time shifting is one that we, for years like. You know, I just found out I gotta move this by 10 minutes and it affects 30 other items in Excel or Word. Those times are just text and timeline genius. Not only are they times we know the time zone, so we can send out text reminders on the event day to keep you on task. Like there are just so many ways in which having a tool that in the very DNA was built. For the job of wedding planners doing wedding day timelines. It just offers so many advantages. Yeah, I agree. It makes it faster to create it, but it also makes it faster to edit. And the professionalism of it obviously is a huge piece of this because the timelines do look so professional. One of the things that I was nervous about in moving away, and you know, I've promoted timeline genius. For years, even though we didn't use it, because I know it's such a great tool. But one of the things that Eddie and I would go back and forth on all the time is he would say, how am I getting you onto timeline genius? And I was like, well, we have an all-in-one, so it just doesn't make sense. And he would always say to me. I promise you your timelines aren't as good and you're all in one. And I was like, but they're fine. Right? Like, but they're fine. And so one of the things that I've really enjoyed learning about Timeline Genius as we've started using it is one, how customizable it is. Because that was definitely something with our all-in-one that we weren't able to do. There was a lot that we could not customize to the way we wanted it to work. And not only is timeline genius. Just very intuitive to what needs to happen anyway, but we can customize it in a way that we feel is best used for our vendors, for our clients. Right? And so that was something I was surprised about. I thought that we were just gonna have to be like, pick template one through five and then you know, whichever one fits you best is the one you have to use. And I was really kinda surprised by that. So is that a newer feature, Eddie, or is that just something I didn't know about? That's been a North star for us, Brandee. And first of all, I mean, I'll just say it here for all to hear, like it means the world to me to have you using the platform. Like there's some way in I'm, I am spiking cosmically, I'm spiking the ball. I'm like, I can retire. Like I did it. Like I, it really the world. No, really, I mean, we've talked for years obviously, you know, I. Want nothing other than what's best for you and your business. And the same for anybody listening. But yeah, it means the world. And I and I, so when I was doing the initial research, talking to hundreds of, um, accomplished wedding planners, uh, here in the states, even internationally. I got a lot of different feedback and there was overlap here and there. There were two things, and it's so interesting that you literally just hit on both of these two things. There were two things that every single wedding planner I talked to agreed on. They'd say, Eddie, make this easy to use. Yes. And Eddie make this customizable. So that second piece, both of those are north stars that we're constantly chasing, but that customization piece will never be done with that. And I do think that is one of the critical things that you get. Again, it's so easy to have the perception, well, I can do my timeline in this tool. the same word timeline, but it's a fundamentally different thing, and customization is one of those important areas. for example, in your preferences, if you go to your account page and look at your preferences, you can set your font families for all the different fonts you can when you're editing a a given timeline item, you can change the font size, you can make it bold, italics, you can add colors, highlightings, you can insert. Images, you can insert tables into each item for your times. You can set it to TBD and not even show a time. You can drag and drop. There's all this customization and flexibility, and I'm glad you're asking that Brandee, because I think that perception that you mentioned. Is one that keeps a lot of people that they kind of have that notion like, I'm gonna be put in a box because now I'm using this program and there's templates. Not at all. You can make your timelines look and feel how you want them to feel. Yep. Yep. I agree. And So Eddie, one of the things that we really loved when we came over to Timeline Genius was your white glove onboarding. I wanna touch on this for a couple of reasons. One, because it made it so much easier to get it all set up, like we didn't have to completely learn the system, just to get our templates built out. Your team was really integral in helping us do that and understand what the platform can do and how we can customize it and helping us with those font sets and things like that. But the second piece of this is because. Everybody's hearing me say, oh, we moved away from our old platform, and I want to to stop here for just one second. We were with that platform for almost six years, and I think one of the things that's actually a detriment to our industry is that, most of the time, the reason you move away from a platform or you say, oh, this platform isn't good, is because you don't know how to use it. And so what I see a lot of times is people platform hop, they're like, oh, I started with this one and then I moved to this one, and then I moved to this one, and it's just not doing it for me. And I'm like. Or you never took the time to learn it. And I really think that most platforms are good at least good if you learn how to use them, right? And so I think it's important to do that. So I wanna touch on that because not only did it make it easier for us to move, but I think it's such a key element of, if you're going to invest in a platform, please learn how to use it. And because your team works so hard to teach them how to use it, I really think that that's why you have people that have been there for years and years and years. So can you touch on the white glove onboarding that you do? I, Absolutely. So first of all, another brilliant point, very important Brandee. And you know, look, this is bigger than Timeline Genius, whatever software you're out there using as a wedding pro. Your advice is spot on. Learn that tool and there's a hack. Okay? The hack is, you don't have to figure it. Uh, it goes back to my Chris Rock joke. You can do it, but that don't make it a good idea. You can figure out all of the features and timeline genus and go read every article in our knowledge base, or you can get on a Zoom with yep. One of the certified wedding planners on our team who knows the software inside out, who can learn about you and your business and fashion, the onboarding for you. We call it white glove. And for me, Brandee. I realize as I hear myself kind of say what I'm about to say, that it can sound a little trite or ya know, just hack need, but like very truly like I got in this because I realized the secret to success professionally is service to others. Like if you can find a way to serve others. Then you're in business, right? And that has always been genuinely the heart and soul of our company. I still, perhaps to a fault as a CEO, like you might even put me in a headlock and say, Eddie, don't do this anymore. I literally still have caused myself, happened yesterday. I'm sitting down doing a learning session with my son, teaching him math. And a support inquiry comes in and I'm like, I'm there. Hey son, I'll be right back. Like that is the ethos of our whole team. So what I would strongly say. Definitely for timeline genius is get on a Zoom. I'm also a child of the eighties. I believe that in interacting this way rather than just a text or an email, which you know, we're there. If you wanna email, if you wanna send smoke signals, whatever way you want to communicate, there. But my strong counsel would be to echo what you're saying, take advantage. And every email as part of your free trial, you're gonna see an offer for a white glove onboarding. Get on a Zoom with another wedding pro who knows our software inside out. Let them set up your account for you. And I think this is a really important point, Brandee. It reminds me of a Mark Twain quote where he said, it's not the things we don't know that get us in trouble. It's the things we think we know that just aren't true there. There are perceptions that we have. Mm-hmm. Drive our behavior in meaningful ways and we are not even aware the perception that, wait, if I use Timeline Genius, I'm gonna be boxed in. Eh? No, you won't. You're not gonna boxed in with templates. You can do whatever. Wait a minute. If I sign up with Timeline Genius, I'm gonna have to learn a whole new software. That thought I believe has killed so much efficiency for wedding planners. What I can say with a high degree of confidence, it's usually not as bad as you think, learning a new tool because we've made it easy. It's not really complicated thing we, I think that's a good point because we talked about this on our team. We, we've talked about it for months and months and months. I would say almost a year at the time of this recording, we've been talking about what platform we were gonna switch to, you know, how we were gonna pair the tech stack together. It's been a really long conversation and then also planning out, okay, when are we making the switch? How are we making the switch? But one of the things that. Immediately, you know, our team was like, well, we could probably build it out ourself. We can. And I was like, uh, no, it's not happening. Like we have a million other things that we can be spending our time on. And not only that, but what I think is so helpful about having someone who already knows the system, teach it to you is your team has built out hundreds of these accounts. And so sometimes it's even just like a best practice that you wouldn't have even thought of. Because like you said, you think you already know it, but it's like to have your team say, oh, well we have some planners who do this when we're trying to accomplish something. And we're like, oh yeah, that makes a lot of sense. Let's do that. And so I think it's just knowing, hey, we don't know what we don't know, and I'd rather have someone tell us. Like take our system and say, oh, well here's how we can make it even better than what you're already doing. And I'm like, yes, sign me up for that. So I really enjoy that piece of your service, and I think that's something that honestly, it, it is the reason why you have people that stay for so long. So if, if switching softwares is a concern for you, or switching to Timeline Genius is a concern, that's something that they've already overcome. Eddie. Okay. Let's switch gears here 'cause I don't want you know, this to be a three hour episode. And the, the main purpose of this episode was I wanted people to know. Because I did not, how much more Timeline Genius has than just the timeline. And again, it's not an all-in-one, it never will be. Eddie strongly dislikes all in one and has, him and I have had many conversations about that, but it does have more features than just the timeline. So when we were trying to figure out, okay, when we move away from an all in one, here's all the things that we will need if we go Dubsado Timeline Genius. And as we started looking at Timeline Genius, we were like, wait, it has some of these features that we didn't know. So what are some of the features that Timeline Genius has that are not the timeline? I, I love this point. and I, I shared with you and before we started recording here, that I've actually had people over the years say, you know, now that I understand timeline genius, Eddie, it's almost like an underrepresentation of the software to say just timelines because it's more than that. I want people to know, like, this is where you go to get the Rolls-Royce solution for your timelines. Let me be clear and say what we envision with timeline genus is this is where everything lives, that you need to have an A plus wedding. Mm-hmm. it's definitely more than just the activities happening at different points in time. It's everything. So, for example, our file feature, you have documents that you, your team, your vendors, people need access to. So your contracts, your images, your floor plan. Are we gonna build a floor planning tool? No, because there's other software where people have spent millions of dollars investing in building the Rolls Royce tool for floor planning. But do I want you having to look around and go somewhere else to access your floor plan? No. So you can plop your floor plan into Timeline Genius. Your contact section. Okay. Technically speaking, is this part of the timeline? Not so much, but if you are a thorough wedding planner, you better have access to your vendor contacts and your venue contacts. So all of that information is conveniently provided. And on a side note, it's all mobile friendly, so it's all in the palm of your hand. Why? Because if we're going to nail the quote timeline, all of this information is integrally connected to it. How can we have text reminders going out to keep people on point throughout the day if the system isn't smart enough to know and document the connections of who's involved in this wedding. So all of that functionality is here. And the other sort of, um, epiphany and big sort of shift that we had, and I was very excited about this. It started maybe a couple years ago, actually, for years, people had said, Eddie, when you say timeline. Do you mean the day of, or do you mean the timeline for all the, and I was like, it's a really interesting question because they both are actually timelines. The terminology we use is checklist to mean the multi-month, multi-week schedule of all tasks that need to get done. but that is a tool that we built out and I felt like I could do that in good conscience because one, we're not deviating from the pursuit of excellence. And that's my big concern. Brandee, it's, and I, I don't have anything against other all-in-one tools. Respect! Anybody that's like braved the entrepreneurial world and like the tech gods, and built like a platform, more power But my personal approach is pursuit of excellence and I can't do that. If I'm building a bunch of different tools, but we looked at the checklist feature set and we said, wait. This is something that we can do with the same level of excellence that we did with the day of timeline. Why? Because when we looked at it, it's just timeline functionality. So most of the code and the ui, and the good news is for the users, you don't have to learn a whole new interface to use the checklist because the checklist works visually and structurally the same way that the timelines do. So I think now at a high level reflect on the positioning and the functionality, like the collection of tools that are in timeline Genius. Yeah. We are the world's best wedding planning tool. Like, I mean, the, the planning of the activities that are gonna happen on the day, the planning of the tasks that need to get executed by you and the client leading up to the day, like that planning rather than say, you know, budgeting or whatever, but like specifically planning the task and activities, that's like where we're focused. Yes. Yes. I love that. I love that you. Really thought about that and said, yeah, I think a checklist makes sense because it's a timeline just over like 12 months. It's really the same thing, and I agree with you. I think It makes a lot of sense that all of your vendors are housed there because as you're making your timeline, being able to easily pull them into the roles that they need to do and I, it keeps going back to the fact that that's really what you said from the beginning, make it easy to use, make it make sense. Right? It has to be user friendly. If all of my vendors were in. A Google Doc somewhere. That's really not that helpful for me to write a timeline here because then I have to manually move them all over. So it just doesn't make sense. But I love that everything you've put inside of Timeline Genius makes it so it's like, yeah, that all just goes to together. I know one of the things that you're also iterating on, and this is one of the things I love about you, Eddie, is it's like, Hey, this would make this better. This would make this better. And you're like, yes, we wanna try it. Or, you know, if it makes sense, you're like, yeah, let's put that into the system. Let's keep iterating on the system to make it better. So one of the things that you are introducing this year is A.I. assist, or what do you call it? The Genius Assistant. Genius Assistant. Okay. And we got a little preview of this, um, from one of your team members, but can you tell everybody a little bit more about what it is and how it'll work? I am so excited, Brandee, because, you know, as a student of tech, as a tech entrepreneur, I mean, I've, I feel like I'm getting kind of old because I conceived of my first tech company in 2003. just seen so much in terms of the evolution of software and technology. It used to be you'd buy software on CDs in boxes and come home and load it like it was before the whole SaaS revolution. But I don't think I've ever seen in my experience or lifetime, honestly, anything as exciting as what we're seeing right now in the latest iterations of artificial intelligence we could do a whole separate episode around the importance, I think, and the, the ways, like the real practical ways that wedding planners can leverage, existing A.I. But what I'll speak to right now is the exciting opportunity that we have to layer A.I. into timeline genius and it fits so naturally Brandee, because when we think about like this notion again of. Are there other tools you can use to do timelines? Yes, but one thing that's always been a radical point of distinction with timeline genius is it's always sought to give some intelligence, like some thought partnership, if you will, to the creation. Of your timeline. Even going back to our original Genius feature where we had the breakthrough idea, I can't really take credit. It was wedding planners that told me where we let you put in the key information for a wedding, click a button, and we have this really powerful algorithm that can construct your initial timeline. the dream was always, wait a minute, there is a structure to these timelines. There's a structure to this planning process, and if we have a sufficiently powerful algorithm or A.I. I can see a world where at some point. You could just feed the contracts for a wedding. Like here are all the, you know, contracts, here are all the notes. Here's my client questionnaire. Now build me the initial timeline. And a sufficiently trained A.I. could give you a timeline that's like 85% done. You're always gonna need changes, right? You're always gonna need to make changes because that's the nature of events. Things change. But that initial timeline. If the A.I. could look at the past timelines that you've done, learn your linguistic, you know, preferences and all of the stylistic preferences. So I had that dream in 20 13, 20 14, and I originally thought we would just write all the code and we did a great job of building this algorithm, but now. Looking at the tools that are out, we're like, oh, wow. This is an inflection point. So we've introduced this Genius Assistant. Right now, it's not for the initial creation of the timeline. It is your thought partner as you are editing the timeline, for example. You get off a an hour call or something with a client, you get a bunch of new information, you can feed your notes to the genius assistant and say, Hey, please carefully read these notes and tell me if I need to make any revisions to the timeline. Or we have a venue guideline section, and this hearkens back to the notion Brandee, timelines, not just timelines. We always put a venue guidelines section there by default, so you don't have to go looking through your contract or whatever, it's all right there. But now maybe you wanna upload your venue contract to the Genius Assistant and say, Hey, Genius Assistant, please read this contract carefully and give me an updated version of my venue guideline section that I can just copy and paste in. So over time, right now we're in what's called MVP, like the minimum viable product for the Genius Assistant. But I already see weeks and months ahead. Eventually it will be doing editing. We're not gonna have it do that right now, but eventually it'll be like, Hey, you know, I just found out blah, blah, blah. Please make the relevant edits to my timeline and then you can approve it. But we're kind of crawling before we start flying. Um, but I'm so excited about it. Brandee, we we're living very exciting time. That crawling is huge in itself. I mean, just like all of those things that can do right there in the platform, right? It's like your timelines are already in there. Your people are already in there. Just feed it the information and let it help you craft those timelines. I. I'm so excited about this because A.I. is here and I think that we need, as business owners to embrace it learn more about it and start really using it to make us more efficient, to be able to help more clients, right? So, I'm obsessed with this. I'm so excited that you put this into the platform and I can't wait to get to use it a little bit more. Eddie, this has been really a, great conversation. I hope that everybody that's listening, if you're considering. Hey, I might need to reconsider my tech stack. Like I don't know what that looks like yet, but. I want you to really look into Timeline Genius and see all of the features that are in there because if you compare it with something like a Dubsado or a HoneyBook or whatever it is that you want on the front end, it really is the only tech stack that you need. Two products, right? One, to kind of manage your workflows and your payments and things like that. And then the second one would be timeline genius. And so I am so excited. I, I know my team is, they're just like. super thrilled, So, Eddie, any parting things that people should know about considering Timeline Genius? yeah. Just know that there's a, a very caring, talented team here that is, eternally grateful for the privilege of serving you and the other. Just wonderful people in this industry. I love it. like, I don't dread Monday mornings. I just love what I do and, I, I think just be relentlessly committed, you know, that pursuit of excellence. I guess I would kind of give the same sort mantra, like be relentlessly committed to working as efficiently as you can and to giving the highest level of service and professionalism. To the people you serve and everybody you're in contact with, and hopefully we can play a role in helping people do that. Yeah. So good. Okay, Eddie, where can everybody go to learn more about Timeline Genius. go to timeline genius.com. I would go to the product tour, and just watch that video. Even better, Ideally, send an email to support@timelinegenius.com and ask one of our wedding planner team members who knows the software inside out. Just get on a 15 minute call, like in that 15 minutes. You will see the magic and you will know at the end of that how the software works and whether or not it's gonna be a great fit for you. If you don't wanna make that investment time and you just want to kind of watch a demo, just go to tomlin genius.com, watch the demo video, start a free trial, and I think it can change your life. Yeah, I'm so excited about it. Eddie, thanks for being back on the podcast. I love having you here, and we'll chat with you next time. Thank you.