No Hacks: Optimising the Web for AI Agents
Your next million website visitors won't be human.
AI agents are already browsing the web. Comparison shopping, researching products, filling out forms, booking travel, extracting information. And most websites are completely unprepared. Navigation that makes sense to humans confuses agents. Checkouts break. Critical information is invisible.
No Hacks is the podcast about this shift. We explore how to optimise websites for AI agents: what breaks, what works, and what companies need to do now to stay visible in an agent-driven web.
Hosted by Slobodan Manic (slobodanmanic.com), consultant and speaker on Agent Experience Optimisation (AXO).
New episodes weekly. Subscribe to the companion newsletter at nohacks.substack.com.
No Hacks: Optimising the Web for AI Agents
The Marketing Attribution Fantasy with Juan Mendoza
Juan Mendoza is a Senior Customer Strategist at The Lumery. He analyses marketing, data, and technology trends for some of the most well-known Australian and global brands. In this episode, we talked about marketing attribution, the billion-dollar attribution software industry and why after all the interest and investment behind it, attribution still feels like a mystery.
Links in the episode:
- https://www.linkedin.com/in/juan-mendoza-2b3a63a4/
- https://www.themartechweekly.com/
- https://anchor.fm/juan-mendoza93/
- https://twitter.com/JU4NMEND0Z4
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