47: Converting Ice-Cold Traffic With Eden Bidani Artwork

No Hacks: Optimising the Web for AI Agents

Your next million website visitors won't be human.

And most websites are completely unprepared. Navigation that makes sense to humans confuses agents. Checkouts break. Critical information is invisible.

No Hacks is the podcast about this shift. We explore how to optimise websites for AI agents: what breaks, what works, and what companies need to do now to stay visible in an agent-driven web.

Hosted by Slobodan Manic (slobodanmanic.com), consultant and speaker on Agent Experience Optimisation (AXO).

New episodes weekly. Subscribe to the companion newsletter at nohacks.substack.com.

All Episodes

No Hacks: Optimising the Web for AI Agents

47: Converting Ice-Cold Traffic With Eden Bidani

January 11, 2022 • Catherine Quiambao and Slobodan Manic • Episode 47

Eden Bidani is a conversion copywriter and acquisition strategist with over a decade of experience helping SaaS, tech and e-commerce businesses drive crazy-growth. In this episode, we talked about what makes a thumb-stopping headline and why the goal of your ad is not to sell. Eden shares her proven 12-step framework for converting cold traffic into customers and also answers some copywriting questions from the community.

Links in this episode:

If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.

No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.