No Hacks: Web Strategy for the AI Age
No Hacks is the weekly podcast about website optimisation, SEO, and web strategy in the age of AI search. If you work on websites and want to understand how AI agents, LLMs, and AI-powered search are changing everything, this is your show.
Your next million website visitors won't be human. And most websites are completely unprepared. AI agents can't navigate them. LLMs don't cite them. Search engines no longer rank them the same way.
Each week we dig into what's breaking, what's working, and what to do about it, covering AI SEO, AI Overviews, agent experience optimisation (AXO), CRO, structured data, and the future of organic search and discovery.
Built for SEO professionals, web strategists, developers, and CRO specialists who'd rather adapt early than scramble later.
Hosted by Slobodan Manic, consultant and speaker on Agent Experience Optimisation and AI-ready web strategy.
New episodes weekly. Subscribe to the companion newsletter at nohacks.co/subscribe
No Hacks: Web Strategy for the AI Age
179: Do Agile Product Teams and Experimentation Belong Together with André Morys
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In this episode of No Hacks Snacks, I talked to André Morys, CEO and founder of konversionsKRAFT, to explore the benefits of integrating agile product teams with experimentation.
André discussed the often separate worlds of CRO/AB testing and agile product development, and why merging them can lead to better outcomes. He highlighted the legacy issues that keep these areas apart, and the advantages of making experimentation a core part of product strategy.
The conversation also explores the biases and challenges that hinder product teams from embracing experimentation, what are the main obstacles they face, and how can they overcome them? How might AI help eliminate these biases and accelerate better decision-making?
Lastly, André shares his insights on how large companies can break down silos. What strategies can they use to foster collaboration and create synergy between product development and experimentation?
Tune in and let us know what you think about this.
No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.
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