Recorded Content - Helping B2B marketers use a podcast for content marketing
The Recorded Content podcast is for small, scrappy marketing teams who are looking to launch & grow a successful B2B podcast. In each episode, we provide stories on how to overcome the challenges of launching, running, and growing a show. We tackle issues with technology, content marketing, distribution, and more. We help you become a B2B podcasting hero with an amazing show. Every B2B organization should have a podcast.
Recorded Content - Helping B2B marketers use a podcast for content marketing
Use a podcast to ignite your company's content strategy with Tristan Pelligrino
Podcasts have become more popular with brands in the last few years. Companies use podcasts as a way to reach their audience on a different channel. By providing audio content, you can share information with customers and they can consume content while doing other things (walking their dog, washing dishes, etc.).
But, a podcast is more than just an audio channel. It’s a powerful medium for tech companies and can fuel your entire content marketing strategy.
In this episode, Tristan Pelligrino recently joined Anatolii Ulitovskyi's live video series to talk about the power of podcasting. In addition, they explored different podcast strategies and discussed the most helpful ways to grow your show.