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Pilates Business Podcast
The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses!
Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze.
From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement.
Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!
Episodes
243 episodes
How the Pilates Journal Is Uniting Studios (and What It Means for Your Pilates Business) with CJ Zarb
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with CJ Zarb, founder and editor-in-chief of The Pilates Journal — a global platform uniting instructors, educators, and studio owners from all c...
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Season 25
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Episode 241
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24:40
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Why Random Marketing Won’t Grow Your Pilates Studio (and What to Do Instead)
In this episode of The Pilates Business Podcast, host Seran Glanfield shares how to move from scattered, last-minute marketing efforts to a streamlined system that works on autopilot. If you’ve ever felt like your social posts, e...
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Season 24
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Episode 240
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20:24
Your Software is More Than a Scheduling Tool: How to Use It to Boost Conversions & Retention
In this episode of The Pilates Business Podcast, host Seran Glanfield reveals how your scheduling software isn’t just an admin tool — it’s actually one of the most powerful parts of your client experience. From first impres...
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Season 24
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Episode 239
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22:31
What Really Happens When You Switch Booking Apps with Maggie from Arketa
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Maggie Calegari, who leads the Studio Owner Success Team at Arketa, to demystify the exact process of switching studio management software. If clunky ...
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Season 24
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Episode 238
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34:30
Don’t Let Q4 Revenue Slip Through Your Fingers: Here’s What To Do Now
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what it really takes to make Q4 your most profitable season yet — without burning out or running constant discounts. If you're a boutique fi...
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Season 24
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Episode 237
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20:57
Why Pilates Is Exploding (and How to Make Your Studio Stand Out) with Rachael Lea, CEO of Arketa
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Rachel Lea, CEO and founder of Arketa, to explore the powerful shifts shaping the boutique fitness industry in 2025 and beyond. From the e...
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Season 24
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Episode 236
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44:27
Stop Being the Bottleneck: How to Build a Studio That Runs Without You
On this episode of The Pilates Business Podcast, host Seran Glanfield dives into the systems and structures every boutique fitness business needs to run smoothly — even when you’re not there. If you feel like you are
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Season 24
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Episode 235
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21:08
Stop Leaving Money on the Table: The Hidden Link Between Pricing and Client Retention
💸 Is your pricing secretly driving clients away?In this episode of The Pilates Business Podcast, Seran Glanfield reveals the hidden link between your pricing strategy and client retention — and why matching the studio down the s...
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Season 24
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Episode 234
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20:11
Cutting Through the AI Chaos: The Secret to a Brand People Trust
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most pressing challenges for boutique fitness studio owners today: building brand trust in an AI-saturated world. With so ...
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Season 24
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Episode 233
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24:51
Stop Micromanaging: The Leadership Shift That Frees Up 8 Hours a Week
On this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the biggest growth blockers for boutique fitness studio owners — micromanagement. If you find yourself redoing your team’s work, fixing small mistakes...
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Season 24
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Episode 232
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27:00
Want to Stand Out in a Saturated Market? Start Here
Is your marketing feeling a little...blah? You're posting on Instagram, sending emails, maybe updating your website—but it’s just not clicking with your audience? 🤷♀️In this episode of The Pilates Business Podcast, host Seran G...
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Season 24
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Episode 231
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21:58
Marketing on a Budget: Cost-Effective Strategies for Studio Growth
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what really moves the needle in studio marketing - without breaking the bank. Designed especially for boutique fitness studio owners, this epis...
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Season 23
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Episode 230
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27:08
How to Grow Your Pilates Business Without Burning Out
In this heartfelt and eye-opening episode of The Pilates Business Podcast, host Seran Glanfield flips the script on what it truly takes to grow a successful Pilates studio. It's not just about strategy, systems, or marketing—it's about...
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Season 23
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Episode 229
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21:53
Inside the Marketing Playbook Fueling 40+ Top Fitness Studios with Zach Mills from ONBRND
Ever wonder how top-performing boutique fitness studios generate consistent leads and convert them with ease? In this episode of The Pilates Business Podcast, host Seran Glanfield is joined by Zach Mills, the marketing mastermind behin...
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Season 23
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Episode 228
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33:47
Stop the Seasonal Slump: How Smart Studios Stay Profitable Year-Round
Is your Pilates studio stuck in a seasonal cycle of feast or famine? Do your classes fill up in January only to empty out by summer or the holidays? In this episode of The Pilates Business Podcast, host Seran Glanfield shares exactly h...
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Season 23
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Episode 227
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24:26
The 5 Key Traits of Wildly Successful Studio Owners (That Most People Overlook)
In this power-packed episode of The Pilates Business Podcast, host Seran Glanfield dives deep into the five essential traits that distinguish thriving, confident studio owners from those stuck in a cycle of burnout and overwhelm. These...
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Season 23
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Episode 226
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22:53
Profit Isn’t a Dirty Word: The Financial Foundations for Studio Success
In this eye-opening episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most avoided—but essential—topics in boutique fitness businesses: finances.If you’ve ever felt stressed looki...
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Season 23
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Episode 225
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25:22
Late Cancel Fees: How to Protect Your Studio Without Losing Loyal Clients
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles a hot topic for boutique fitness studio owners: late cancel and no-show fees. If you've ever felt awkward charging these fees — especially to yo...
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Season 23
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Episode 224
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24:16
Why 5-Star Reviews Aren’t Enough - And What Really Sells Boutique Fitness Memberships
In this insightful episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most powerful (yet often overlooked) marketing tools for boutique fitness studios: client reviews and testimonials. If you've ...
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Season 23
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Episode 223
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18:33
Meaningful Careers in Pilates with Olivia Bioni
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with Olivia Bioni—nationally certified Pilates teacher, educator, podcaster, and now author of The Pilates Teacher's Manual.
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Season 23
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Episode 222
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32:18
The Hidden Reason Your Referral Program Isn’t Working (It’s Not What You Think)
In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers one of the biggest myths in boutique fitness marketing: that happy clients will naturally refer their friends. While word-of-mouth is the holy grail of mark...
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Season 23
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Episode 221
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22:50
3 Metrics That Predict Studio Success (And You’re Probably Ignoring Them) with guest Tessa Thomas
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with former Division I athlete and tech founder Tessa Thomas of Pipeline Solutions to uncover the powerful (and often overlooked) data that drives growth in boutiqu...
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Season 22
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Episode 220
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38:18
The Truth About Time Management No One Tells Studio Owners
In this powerful episode of The Pilates Business Podcast, host Seran Glanfield challenges the traditional time management talk and dives deep into how studio owners can regain control of their time and energy. Instead of chasing produc...
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Season 22
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Episode 219
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26:11
How to Launch a Profitable Video-On-Demand Platform for Your Pilates Studio with Daniel Kosmala from UScreen
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Daniel Kosmala from Uscreen to break down exactly what it takes to create a successful video-on-demand platform in 2025. If you've ever dreamed ...
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Season 22
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Episode 218
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35:33
Why Your Marketing Isn't Working — And How to Fix It with the StoryBrand Framework
In this powerful episode of The Pilates Business Podcast, host Seran Glanfield is joined by digital marketing strategist and certified StoryBrand guide, Jennifer Orechwa of Salt Marketing, to tackle one of the biggest frustrations bout...
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Season 22
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Episode 217
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28:41