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Pilates Business Podcast
The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses!
Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze.
From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement.
Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!
Episodes
227 episodes
Late Cancel Fees: How to Protect Your Studio Without Losing Loyal Clients
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles a hot topic for boutique fitness studio owners: late cancel and no-show fees. If you've ever felt awkward charging these fees — especially to yo...
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Season 23
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Episode 224
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24:16
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Why 5-Star Reviews Aren’t Enough - And What Really Sells Boutique Fitness Memberships
In this insightful episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most powerful (yet often overlooked) marketing tools for boutique fitness studios: client reviews and testimonials. If you've ...
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Season 23
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Episode 223
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18:33
Meaningful Careers in Pilates with Olivia Bioni
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with Olivia Bioni—nationally certified Pilates teacher, educator, podcaster, and now author of The Pilates Teacher's Manual.
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Season 23
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Episode 222
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32:18
The Hidden Reason Your Referral Program Isn’t Working (It’s Not What You Think)
In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers one of the biggest myths in boutique fitness marketing: that happy clients will naturally refer their friends. While word-of-mouth is the holy grail of mark...
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Season 23
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Episode 221
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22:50
3 Metrics That Predict Studio Success (And You’re Probably Ignoring Them) with guest Tessa Thomas
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with former Division I athlete and tech founder Tessa Thomas of Pipeline Solutions to uncover the powerful (and often overlooked) data that drives growth in boutiqu...
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Season 22
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Episode 220
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38:18
The Truth About Time Management No One Tells Studio Owners
In this powerful episode of The Pilates Business Podcast, host Seran Glanfield challenges the traditional time management talk and dives deep into how studio owners can regain control of their time and energy. Instead of chasing produc...
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Season 22
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Episode 219
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26:11
How to Launch a Profitable Video-On-Demand Platform for Your Pilates Studio with Daniel Kosmala from UScreen
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Daniel Kosmala from Uscreen to break down exactly what it takes to create a successful video-on-demand platform in 2025. If you've ever dreamed ...
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Season 22
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Episode 218
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35:33
Why Your Marketing Isn't Working — And How to Fix It with the StoryBrand Framework
In this powerful episode of The Pilates Business Podcast, host Seran Glanfield is joined by digital marketing strategist and certified StoryBrand guide, Jennifer Orechwa of Salt Marketing, to tackle one of the biggest frustrations bout...
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Season 22
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Episode 217
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28:41
The Beliefs That Are Silently Sabotaging Your Studio
In this thought-provoking episode of The Pilates Business Podcast, host Seran Glanfield tackles a sneaky but powerful force that may be silently sabotaging your success — your mindset. 🧠✨While strategy, systems, and staff often ...
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Season 22
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Episode 216
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20:20
Mastering the Art of Upselling: Increasing Revenue Without Being Pushy
In this episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most misunderstood parts of running a boutique fitness business — sales. If the very idea of “selling” makes you cringe or feel lik...
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Season 22
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Episode 215
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20:02
🛑 Stop the Chaos! Here’s How to Streamline and Scale Without Burning Out
In this episode of The Pilates Business Podcast, host Seran Glanfield shares a game-changing perspective for boutique fitness studio owners who feel buried under admin, burned out by constant decision-making, or just plain overwh...
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Season 22
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Episode 214
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26:17
This $0 Marketing Tactic Can Bring You Clients for Years
In this episode of The Pilates Business Podcast, host Seran Glanfield shares a wildly underutilized strategy that can take the pressure off your marketing efforts: strategic local collaborations. If you’re tired of constantly pos...
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Season 22
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Episode 213
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24:26
Still Doing It All Yourself? Here’s Why That’s Sabotaging Your Success
Running a studio often means wearing all the hats - teaching, managing, scheduling, and handling emails. But if you're stuck in this cycle and feeling overwhelmed, it’s time for a shift. In this episode of The Pilates Business Podc...
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Season 22
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Episode 212
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22:09
Gratz Pilates: An Inside Look with Co-Owner John Riccitello
If you're in the Pilates world, you've likely heard of Gratz Pilates—the gold standard for classical Pilates equipment. But what happens when someone from the tech and gaming industry takes the reins of this iconic brand?In this special ...
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Season 22
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Episode 211
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33:21
Lead Generation Strategies: How to Attract More Clients into Your Boutique Fitness Studio
Relying on word-of-mouth and the occasional social media post to bring in new clients? That’s not a strategy-it’s a gamble. In this episode of The Pilates Business Podcast, host Seran Glanfield dives into the essential topic of lead generation ...
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Season 21
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Episode 210
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24:22
Are You Undervaluing Your Studio? How Smart Pricing Attracts Loyal Clients & Fuels Growth
In this episode of The Pilates Business Podcast, host Seran Glanfield takes a deep dive into one of the most emotionally charged — and strategically vital — areas of running a boutique fitness studio: pricing. Se...
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Season 21
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Episode 209
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24:59
The Ultimate Guide to Digital Marketing for Pilates Studios (What Works NOW!) with Anastasiya Goers
Your digital presence can make or break your Pilates business—but how do you ensure you're showing up in the right way online? In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Anastasiya Goers, founder of Pil...
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Season 21
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Episode 208
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39:06
Why Clients Leave (and How to Get Them to Stay for Years!)
The Secret to Retaining Clients & Growing Your StudioIn this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into a crucial yet often overlooked aspect of studio success - understanding and optim...
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Season 21
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Episode 207
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21:59
Why Cookie-Cutter Business Advice Won’t Grow Your Studio 🚫
Do you ever feel like you're just throwing spaghetti at the wall when it comes to growing your studio? Maybe you've tried tweaking your pricing, running promotions, or ramping up your social media, yet you're still not seeing the results you wa...
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Season 21
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Episode 206
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19:44
Retention is the Real Growth Strategy (Here’s How to Master It)
Are you focused on bringing in new clients but struggling to see real growth in your studio? The secret to long-term success isn’t just about attracting new clients—it’s about keeping the ones you already have.In this episode of The Pila...
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Season 21
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Episode 205
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22:57
"I'll Be Ready When...": 5 Lies Holding Your Studio Back from Growth
The Lies Holding You Back from Studio Growth (And How to Break Free)On this episode of The Pilates Business Podcast, host Seran Glanfield tackles the sneaky lies boutique fitness studio owners tell themselves—lies that keep them...
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Season 21
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Episode 204
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20:25
Stop Spinning Your Wheels: How Small Habits Drive Big Results for Your Studio
The Power Duo for Studio Success: Accountability and ConsistencyIn this episode of The Pilates Business Podcast, Seran Glanfield unpacks the two essential elements that separate thriving studio owners from those stuc...
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Season 21
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Episode 203
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27:08
Ditch the Social Media Stress: Quick Wins for Your Fitness Studio
Simplify Your Social Media Strategy: Quick Wins for Studio GrowthIs social media fueling your studio’s growth—or just driving you crazy? In this episode of The Pilates Business Podcast, host Seran Glanfield cuts thro...
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Season 21
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Episode 202
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26:39
Step-by-Step Guide to Opening a Boutique Fitness Studio
Are you dreaming of opening your very own Pilates, yoga, or barre studio?In this episode of The Pilates Business Podcast, host Seran Glanfield walks you through the essential steps to turn your dream studio into a thriving reality. From...
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Season 21
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Episode 201
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29:53