Pilates Business Podcast

How to Launch a Profitable Video-On-Demand Platform for Your Pilates Studio with Daniel Kosmala from UScreen

• Seran Glanfield • Season 22 • Episode 218

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 In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Daniel Kosmala from Uscreen to break down exactly what it takes to create a successful video-on-demand platform in 2025. If you've ever dreamed of turning your classes into a scalable online offer—but got stuck on where to start—this one's for you. Daniel shares expert insights from working with thousands of boutique fitness pros, from Pilates to yoga and beyond. They dive deep into monetization strategies, the must-have elements of a high-converting funnel, and how even small audiences can generate big income. Learn how to launch lean (yes, your iPhone will do!), find your niche, and build a loyal online community that fuels revenue month after month.

Whether you're still teaching in-studio or want to go all-in on digital, this episode is your roadmap to building a profitable, scalable Pilates business beyond your four walls.

Learn more about Uscreen here

Follow on IG here @uscreentv  


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Speaker 1:

This episode is for every studio owner who's toyed with the idea of launching a video on-demand platform but maybe got stuck in the how do I even start phase. Today, I'm sitting down with Daniel from YouScreen. He's worked with thousands of creators, including boutique fitness pros just like you, who've turned their content into consistent monthly income, and today he's pulling back the curtains on what is actually working in 2025. We're talking revenue expectations, common funnel mistakes and the leanest way to launch without pro equipment or an enormous team. So if you're wanting your studio to scale beyond the four walls, it starts here. Let's dive in. Well, hi there, I'm Saren Glanfield. I'm a business and marketing strategist just for boutique fitness studio owners like you. If you're ready to be inspired and make a bigger impact, you're in the right place. All you need are a few key strategies, the right mindset and some support along the way. Join me as I share the real-life insights that will help you grow a sustainable and profitable studio.

Speaker 1:

This is the Pilates Business Podcast. Hey there, and welcome back to the show. I'm your host, saren Glanfield, and today we're talking about something that often comes up amongst the studio owners that I work with, and that is how to actually make money with on-demand video. I know that for those of you who taught through COVID, you are very familiar with this, perhaps a little more familiar than you ever wished you had been, but the reality is that video on demand is actually a very powerful way to scale revenue for your studio business, but only when it's done right, and that's why I'm thrilled to bring on Daniel from Uscreen today. Daniel's been in the marketing game for over 15 years. He's worked with nonprofits, small businesses, even Fortune 300 companies, but what really sets him apart is his data-driven approach to helping fitness creators build video membership platforms that really work. So he's seen it all, from folks launching with a zero audience and still turning a profit to businesses sitting on a goldmine of content that just need the right funnel to explode. So welcome Daniel. I'm so glad you're here.

Speaker 2:

Thanks so much for having me.

Speaker 1:

So let's kick off and perhaps talk a little bit about what the video on demand world looks like in 2025. The growth we've seen obviously we saw COVID come and go and that switch moved us a lot online and can you tell us a little bit about what you've seen, obviously since you've been at Uscreen?

Speaker 2:

So I've been at Uscreen since August of 2019, when the world looked a little bit different than it does today, but even then there was this. The reason I joined the company was because I saw what the platform was back then. It was like, oh, this. It just clicked instantly of like this is how somebody can go and create their own version of Netflix. And at the time we didn't have a community feature, we didn't have calendar Like, we didn't have all these robust features that we have now. But it was like, hey, you can get your own Netflix catalog, you can get your own app that has that built into it. It's seamless, it's so easy to use. And I was like, if they're here now, wow, this could be somewhere else completely different in a couple of years. And then, six months into my time at U-Screen, covid hit, the world, shut down and everyone overnight was like we need your platform. So I remember hearing from our sales team that, like, our inbound leads overnight went from like hundreds a month to thousands a month, and so it was a very wild time in the fitness world was having to navigate, uh navigate, having shut down studios and like crap, how do we get our content in front of our customers so that they don't pull their money from us and we don't have to shut down and go figure out something entirely different. Um, and so we helped tons of studios navigate that. Tons of fitness creators, um, some who just happened to like launch in February of 2020. And then their business exploded the next month because everyone needed their workouts all of a sudden. So we've we've seen quite the transformation, and then we've even we've obviously seen the shift back post COVID of like all those studios who went online, who took on this big. What they thought was like, hey, we're going to do this online thing to like weather the storm. Some of those studios were like, oh, actually, we just realized we unlocked an entirely new revenue stream for the business, because now, instead of just being beholden to the people within our 10 mile radius of our studio, like we're reaching people on a different continent who are consuming and loving our content, and so we've helped people navigate that, whereas others were like this is the heaviest burden I've ever had to bear, like running this and my studio and like trying to maintain a normal life is just overwhelming because it's just me, or it's me and one other person or small team and it's just too much and then we don't feel like it's worth it and so those went back to just the studio model. So, like we've seen kind of this, the full spectrum of experiences, and in 2025, like it's, it's so interesting to see how far not only our product has come, but like the education of um, our, our users or our customers at Uscreen, which is like we I used to go to, we had this conference we would go to every year and in 2021, I went.

Speaker 2:

That was like the first gathering post COVID, even though we, I think we still had to take COVID tests to get into the conference. But we, I got there and people would come up to our table and be like what's's you screen? And it would take like a few paragraphs of description from me for people to understand what we did, how, how it worked and all those things. Now, when I go to a conference like I'm in next week I'll be in New York with a number of our customers just spending time together. But even if I walk up to somebody on the street or, you know, run into somebody at a conference and they're like, oh, what's Uscreen?

Speaker 2:

I'm like, oh, we're a video monetization platform where people can sell membership, they can sell courses, they years, in that it doesn't take as long for people to understand what we do and how we do it, and so that's beneficial for us in that the sales cycle doesn't take 10 months. It takes 30 days now because people just get it. Because people just get it and because they're able to get that faster, it also helps them reasonably like be their timeline to success is shorter because they're not having to like wrap their mind around this model that they don't really understand or whatever it is. So that's that's kind of where we sit these days. And like you're you're going to hear I've been hearing since 2012, like YouTube, youtube is saturated. Or this industry is saturated. There's like it's 2025. People are still saying that and it's still not true. And the same goes for like our industry. Like it is it more mature? Yes, is it saturated?

Speaker 1:

no, no, yeah, no, and I think that's it's worth sort of just you know, know, talking a little about that, because I do think that is a common misconception that there is. You know, it's been done before. So therefore, you know, someone else is doing a online Pilates thing, probably not the place that I should spend my time, but that and that's not how I would approach it necessarily, but I but, like you said, it is, it's a different market today, so let's talk a little bit about what does it really take in 2025 to start a video on demand platform and to be successful. Can you dive into a little bit of the details?

Speaker 2:

If you are fitness, pilates, yoga, instructor, any of those things and you have either run your own studio or you've taught classes and maybe you've taught classes at a specific gym or you've been one of those instructors who runs from studio to studio all over the city to teach classes all day. If you've done that, you have what it takes to make something work online too. And because what it takes is just a relentless pursuit of, like, showing up and figuring it out as you go, and I think a lot of people have this misconception that, like, when it comes to building an online business, it's the dream is you're sitting on the beach and you're just getting notifications and, yeah, like, a cash registers is going off nonstop. Can can that happen? Absolutely, we see it happen all the time. Is that normal? Depends on the person, depends on the business, but, like, ultimately, you're starting a business Like you're.

Speaker 2:

Are you a creator? Sure, I actually don't like referring to our customers as creators because I think it undersells what, what they do. I think you're, they're actually all entrepreneurs, and I think most of them don't actually think of themselves as entrepreneurs. They're just like. I'm just trying to figure this out and I'm like, well, you need to make the mindset shift of you are an entrepreneur because it's going to make the mindset shift of you are an entrepreneur because it's going to make the hardships easier. And I know that's that seems contradictory in nature. But, like so many of the people I talked to are like this is just so hard and I wasn't expecting it to be so hard. And I was like and I asked them like you started a business and you didn't think it was going to be hard.

Speaker 2:

That's what starting a business is and, in fact, starting a business even successful businesses are more, while they're defined by their successes.

Speaker 2:

If you look at the track record, the fail rate is like or not the fail rate, but like the number of things you get wrong and fail at while doing the business is like 70 to 80%, probably maybe even higher.

Speaker 2:

Like it's kind of like a baseball batting average. If you get up to the plate and you hit the ball once out of every three times you're at the plate, you're one of the best hitters in the league. It's the same thing with entrepreneurship. If you can get up and make it not even a home run, just a base hit, one of every three experiments you're doing, doing great and so I think people just come in not expecting that and so make making sure people or entrepreneurs are able to make like come to terms with that early in the journey I think is like one of the biggest things. I try to communicate with customers because I I'll talk to customers who are all over kind of the lifespan of their business, but I know that if I can get in early and have like very honest conversations with them about what it's going to look like, the likelihood that they'll be discouraged declines significantly because, they're like this is just a part of the journey.

Speaker 2:

So I think it takes a very, very strong will and mindset, like if you've, if you're and if you're in the fitness world and you're able to force yourself to get up out of bed and work your butt off for hours a day, sweating whatever, in addition to everything else you're doing, like you can do. This, too, is the very is. Is what I'll say about that In terms of like other things, like the more practical side of things. That's more of the very is. Is what I'll say about that in terms of like other things, like the more practical side of things. That's more of the mindset, psychological thing. But in terms of more practical, you don't need, like you don't have to go out and watch a hundred YouTube videos about the best camera in or the best microphone or the best lights. The best camera you have you've got is the one that you have. Like, this is perfectly fine. We have tons of customers who have only ever used their phones for their business, and that's fine. Should you upgrade at some point? Like if, yeah, you should make it a priority to improve your production, but when you're getting started, there's nothing wrong with using your phone, and there are microphones you can get that will attach to your phone, because I think, honestly, if, if you're going to invest in something right out of the gate, it should be audio. If you don't have clear audio in 2025, people don't like that, like, they're not very forgiving, and lighting don't like, don't worry about it, you can figure it out later. But the thing I think the other thing really important to figure out is who you're for, and some of this speaks to like brand.

Speaker 2:

But in this day and age, when there are so many fitness businesses out there, so many digital fitness presences online, so many online Pilates businesses, so many online yoga businesses the thing that, like, you can't just go create a generic fitness approach anymore. There has to be something unique and it can't. It can be your personality, it can be the specific method that you teach. Maybe you've come up with this revolutionary yoga practice that no one's ever heard of. Like, we have some very interesting niche approaches to fitness that you like if I told you about them, he's's like I never would have thought of that. Um, but those businesses have a hold and people remember them because it's unique and that you've got to figure out what your unique um, you could call it a value proposition.

Speaker 2:

You can call it whatever you want, but like you have to figure out your unique approach that is going to draw people to towards you, because it it's and it's very much like a personality. Like there are people who are naturally will naturally gravitate towards me because of my personality. There are also people who will naturally gravitate away from me or be repelled by that personality, and that's okay. You have to be comfortable with understanding that you're going to attract some people and you're going to repel others, and that's just kind of the nature of life.

Speaker 2:

And if you can hone in on your unique approach and what about your language or your or that approach that draws people in you can then kind of mega shout that through a megaphone and let more people know, and that that's the goal is. Like you're not you can try to reach everybody, but just keep your message consistent in your approach. And even if you are, let's say, you get a reel that goes viral and you get a million views, great, it's okay that only 20 of those people or a hundred of those people are going to make it to your website from that reel or whatever it is, because those are the people you want and those are the people you need to focus on serving.

Speaker 1:

Yeah, a lot of really great tips in there. I have to say, and I think one of the ones that really stands out is number one yes, you are building a business and that means you have to have a strong value proposition. You have to know what problem you're solving and for whom, right. And then you need to package that into a like a marketing message and a brand message that showcases and conveys and articulates that value in a way that's really compelling to the people that you want to work with. And I think you know you captured all of that. It was so and so many. It's so powerful to hear it from you too, because we talk about this a lot. You can't just put a video out and expect for it to take off.

Speaker 2:

I mean, maybe you'll get lucky every now and then on YouTube or Instagram and like the algorithm will pick you up, but you have to. You have to be comfortable knowing that, and I talked to somebody about this the other day. A customer I was talking to was like I had this real go viral. It got 5 million views and I don't feel like I got any free trials from it and I was like I don't care. Like that, the fact that you got those views is progress in itself, because the goal of a content like that is not to get people to convert, like you've.

Speaker 2:

You've probably heard of a sales funnel where you have the top of the funnel, the middle of the funnel and the bottom of the funnel. Top of the funnel, for a lot of people is social media, the middle of the funnel is like an email list and then the bottom is getting people onto a landing page where they convert to a sale. Now, what people who are not like as entrenched in marketing as I am uh, what a lot of people don't know is that, like there are actually funnels within your funnel and social media itself is a funnel, and so when you get that viral reel, that gets hundreds of thousands, tens of that. Whatever viral is for your um, your social presence, whether it's a million, a hundred thousand views, whatever. When you get that viral view, that is the top of your social funnel. And you cannot expect a million people to watch a reel and then take action off of it, because most of them it's their first time ever coming across you or your brand on social, and so the goal is for them to be like I really like that, or I really like that person, or what they said, or how they react in the comments or whatever.

Speaker 2:

I'm going to go to their profile and follow them or just binge some of their content, and then they'll inevitably the algorithm will then serve them more of your content and then they'll follow you and then they'll keep falling down the rabbit hole and then they'll get to your other content, which is ultimately then focused on either providing them value or pulling them over to your website for whatever, the next level of the experience is, whether that's getting on an email list or converting on some sort of paid offer. But I think people just forget that, like, there are levels and stages to this journey and, as much as you're going to want to rush it. You can't, and you force people to take specific actions. All you can do is design an ideal journey for your ideal customer and people will naturally fall into that and self-select. But you have to have that journey properly set up. And again, I run into more times than not people do not have that journey properly set up.

Speaker 1:

So what would you say an effective funnel looks like for a for a video on demand platform?

Speaker 2:

Yeah, that's a. It's a great question. It's um. A year ago I would have given you a different answer than I'll give you today, which is it depends which is the worst answer to hear from someone like me. Um, I can give you like a generic. To hear from someone like me, I can give you like a generic. You should.

Speaker 2:

A generic funnel should look like free content on social media that leads to getting people's email address. Ideally, you're exchanging that email address for some piece of something valuable, something that your audience perceives as valuable, whether it's a PDF nutrition guide or a workout plan, or like uh, right now I've been downloading couch to 5k running plans. Like it's my job. Uh, because it's easier to procrastinate running than it is to actually force myself to go run. Um, but like, I exchanged my email address for those plans and then those coaches end up emailing me and trying to build up that relationship and then they'll inevitably be like well, if you just want to run coach to like harass you and tell you what to do via text or email or whatever, then I have this offer for $100 a month or whatever it is, and so that's like a pretty normal funnel. So social email address in exchange for a piece of free content to paid offer. That's like the simplest, most generic version. Now I have been working hands on with tons of Uscreen customers for the last six months actually, and these are customers who are great at their their content, but when it comes to marketing they're like I don't want to learn, I have no idea what to do, I'm afraid of all the options, and so they're just stuck in this inertia of I don't know what to do next, and so I've been coming alongside customers like that and helping them build their funnels or fix them and all those things and funnels look different for different businesses.

Speaker 2:

For example, if you have an audience of 500,000 people or a million plus, your funnel by nature can look very different than somebody else's, and the reason for that is the, the amount, the volume of content that is needed for someone like that to have a platform that big is necessarily large, like they have thousands of videos, and so people are able to build trust with that creator just from that free content.

Speaker 2:

And so, rather than having to have this long, drawn out journey, those people can be like hey, I have this paid, this paid thing, go check it out, and people will convert just because they have that, they have authority, they have um, they've built some relational equity, they've been providing value in the form of all this content.

Speaker 2:

It's like I still think they should go the route of like email address and even make a free trial or whatever.

Speaker 2:

I think that's the optimal path because it focuses more on the customer getting like, their users getting value than them, whereas like, if you just send them to a free trial or a paid offer, it's more about the creator getting the value and and I think long-term that's less effective but it's possible but on the scale of like the average creator, who has anywhere from 10 to a hundred thousand followers on any given platform, I think you have to figure out a little bit more there. And so some, some businesses need a longer funnel where it's like free content to a paid freebie or, I'm sorry, free content to a freebie that you get in exchange for an email address, to like a one time paid offer of like five to $50 that people get value from, and it only takes them like two to four weeks to get value from that and then you try to sell them into a membership or a higher ticket course. I think that's a very strong funnel, that, but that one takes a bit longer for the sales process to happen.

Speaker 2:

So, like some people don't like that Cause, like I don't want to have to wait 30 to 45 days for for our customer to pay yeah, um, in which case you, I think you could just like pull out the one-time purchase thing and instead add that as like an off-ramp, because not everyone. What I mean by an off-ramp is like you send, you get people on your email list and then you start trying to sell them about the membership and after a certain point they've heard about it, they know the offer exists. If they didn't buy, you're going to be hard pressed to like twist their arm to get them to buy. In which case it's like well, if you don't want this, here's an off ramp and here's this one time purchase, and so you can still get value from them. They can still get value from you, but it's not on the recurring basis.

Speaker 1:

Yeah so.

Speaker 2:

I think that's another version. Like I said, funnels can look very different, but the core is like free content, email list, paid conversion.

Speaker 1:

Yeah, hearts to it. You know, I imagine that the what will ultimately or from my experience at least, what ultimately creates success in the funnel like that is, um, the, the messaging and the brand messaging throughout that funnel. So you're building the reason why, you know, some businesses get a really high conversion at the end of the funnel is because they've got powerful marketing messaging throughout and they're building a relationship. And when you're building relationships online, in my experience it's a bit more challenging than building relationships face-to-face. It takes a bit more effort generally to convey your personality, to bring people in, to have them trust you, and so the touch points and the messaging throughout that customer journey, throughout that funnel, is probably I'd say probably pretty important, right.

Speaker 2:

I think people get. There are like a lot of things I think people get wrong, but like I kind of boil it down to five things, and the funnel is definitely one of the biggest ones. The other thing is like people think they know their audience and they really are just making a lot of assumptions about them, which then leads them to the wrong messaging and the wrong way to sell to that audience. So I think listening to your audience is a huge one, and then messaging, which, in my opinion, takes biggest shape in the form of calls to action that are not exciting and are really boring. What's more likely to get you to act? Something that says sign up now, or something that's like unlock your future. Whatever it is, one of those has more energy than the others. It seems stupid, it's subtle, but it makes a difference in how people feel when they're interacting with you and your brand. So calls to action people are really bad at selling. I think this is actually very prevalent in the fitness world and in the Pilates and yoga worlds, because what you get is somebody who started a business and is like I have this thing that I do for people, or that I help people with, or that I provide for them, to help them. I have this audience. I should just tell them one-to-one about the thing. And instead and so what happens? There is like that would be like if I got on a call with you or anyone listening to this and was like I'm going to change your life, but it's going to cost you $2,000 a month for the next three months. What do you think? Absolutely not, not a chance that we're going to do that. And I could be like but wait, let me tell you about all these features of what it's like to work with me. You, you get access to a book that I wrote and you get access to DM me on Instagram, like whatever these silly features are that you're like I have these features and they're very helpful for you, they're still gonna be like. No, like that's not the case. But if I got on a call with you and I said here's the thing.

Speaker 2:

I've been working in marketing for 15 years. I've been working at you screen for six years. Prior to you screen, I worked at a membership content business that did nearly a million in annual revenue, where I was one of two two full time employees and there were a few contractors. And at you screen. I've spoken to probably thousands of customers over the last six years. I've actually been working with some hands-on for the last six months and on average, they're growing 20 to 30% as a result of working with me. And that includes one customer who currently has their highest number of members ever that they've had in five years on the platform because they're working with me. Another one their revenue went from zero when they launched to over $10,000 in their first month when they were expecting to get 100 members and they got 300 instead as a result of working together. Another one just hit their highest revenue month ever, and another.

Speaker 2:

I could go on and on about these. The point is I'm'm working hands on these customers and I have nearly a decade of experience helping people be successful with their, their businesses, regardless of their whether they do fitness or yoga or Pilates or dog training or kids education, it doesn't matter. I have a formula and I I know exactly what we need to do to diagnose what's wrong with your business and get you moving forward with growth. Now, based on that, would you be interested in working with me for three months? That's a whole lot different of an explanation or a sales pitch and most people just default to being like I'm going to list out features when that's not really what works and moves people action of who you are and what you've done.

Speaker 2:

Like how many customers have you worked with over the over your career in fitness? What's what did the? Like tell me about your, your favorite success stories that you've seen from all of that time, and then tell me about your experience, like when did you start doing this? Uh, why did you start doing this? What's your favorite thing about it? Like tell people those things and the selling part becomes a whole lot easier, because you're basically you're not selling. You're talking about who you are, what you've done, how you did it and why that matters. And that's so much more of a compelling journey than the other version.

Speaker 1:

A hundred percent, absolutely, that's gold right there. Thank you so much for sharing that. Okay, so I want to switch gears really quickly and talk about what I think is probably the biggest question that people want to know the answer to, but probably never ask, and that is how much money can you make with an on-demand platform that's realistic?

Speaker 2:

Anything's realistic. If you believe it sounds like a Disney movie, I'll say this we have customers across the spectrum. We have some who make hundreds a month, some who make thousands, some who make tens of thousands, some who make hundreds of thousands and some who make millions a month, and they have all shapes and sizes of audience. If the best place to start is like you, you, if you're going to do this, having an in-person audience is great, but you need to build your online audience too. Um, and that's kind of like an inevitable. I've seen, out of the tons of customers I've spoken with over the years and people doing this digital business thing, I've only run into a handful that don't, that are successful, that do not have an online audience of some sort, and they've built up other mechanisms, like I met somebody who went all in on SEO years ago and it's paid off, and she was like I wanted to build the business, but I did not want to do social media and so I went this route, that is. I've literally seen that one time.

Speaker 2:

Of thousands and thousands, so I'm not saying go go in on SEO, cause now is not the time to go into SEO with all the turmoil of AI and cannibalizing search and all those things. But all that to say like, if you don't have an online digital audience, you need to be building one. So I would say you need at least 15,000. That that's like comfortable. I'm working with a customer who was there not long ago and she's doing great like making a full time income from her audience with less than 20,000 followers on Instagram. So it's doable at that point. So that that's like my number one recommendation is do that and if you, if you have at least that audience, I think it's feasible to build a high five figure revenue business, digital business, and that's just from the video monetization platform. That's not counting like at that stage. You can probably go get sponsorships of some like. If you want to do sponsorships on Instagram, or if you have a YouTube channel and you want to do ad reads, uh, that's not accounting affiliate revenue, which is a big thing for a lot, of, a lot of people on Instagram. It's not counting ad revenue If you do YouTube or something like that, so, like it, it could be the main income source, but it's not the only one. And then some of these people are still doing in-person studio classes as well. I'm helping three customers right now who all teach in person and they're starting the digital platform. They have their audience ready, they're they're locked in and excited to go, but I think that's kind of a prerequisite. So I think if you have at least that audience, you can make a healthy income like high five figures, maybe even into six figures or multiple six figures a year.

Speaker 2:

As a last example, I know of a customer who, when the pandemic kicked off, started going live on Instagram like every day, I think and quickly her audience skyrocketed to like 17 or 20,000 people. Um, that audience is now up to like 30,000 people on Instagram. So still not like a massive audience, but they are so dedicated and in love with her Her audience cannot get enough of her that she's making like high five figures a month from an audience that's not like by. We have people who have audiences of millions who don't even make that that amount of money, so like it's all kind of a spectrum and it's all relative. So the the more engagement and this is the last thing I'll say on this the more engagement and loyalty that you can cultivate on your free platforms, the better off your business is going to be. If you're not focusing on driving engagement from those followers, it's going to be really hard, because I've people who have 100,000 followers on Instagram but their engagement is so low that they're struggling to get that to convert to meaningful revenue for their business.

Speaker 1:

Yeah, yeah.

Speaker 2:

Engage, engage, engage.

Speaker 1:

Yeah, and that means you have to show up and be consistent. You know, the last kind of myth I want to bust here is that you don't have to. This is like some, you know, people still say oh, passive income, no, no, there's nothing passive about this. You have to show up and be active, engaged and cultivate, like you said, cultivate that relationship with the clients. Yeah for sure. This was such a goldmine of insights and information. Daniel, Thank you so much for coming on and sharing. Do you want to just let us know where people can find out a bit more about YouScreen, or tell us a little bit about what's possible with YouScreen today?

Speaker 2:

Yeah, so you can find us. You screentv um. It's the letter u s c r e e n, not like y o u uh. And then you can find me on youtube, on you screens channel, where I put out, uh, at least a video a week and have for six years on that channel, and that those are probably the best places to learn more about us. I could go on and on about the platform forever Because I use it daily. I'm working on our customers platforms daily to help them. So I could talk about it forever, but I won't bore you with that. I'll let you kind of explore it. You're on your own. Check out the content on YouTube and I think that that'll be a great step for you with that. I'll let you kind of explore it on your own.

Speaker 1:

Check out the content on YouTube, and I think that that'll be a great step for you. Fantastic. Well, I'm going to link to all of that in the show notes as well, so you guys can just click down below wherever you're listening to this. Thanks again, daniel. It was fantastic to have you here. I really appreciate you joining us.

Speaker 2:

Thank you so much for having me.

Speaker 1:

So I hope this is really helpful to you as you go about building your boutique fitness business, whether it's online or in studio. And if you enjoyed what you heard today, I'd be so appreciative if you could take a quick minute, go to wherever you're listening to this and rate and review this podcast. It would mean a ton to me and would help to get this out into our amazing community of boutique fitness studio owners. Community of boutique fitness studio owners. Did you love this episode and want more? Head to spring3.com and check out my free resources that will help you run a profitable and fulfilling studio business. And before you go, one last reminder there is no one way to do what you do, only your way. So, whatever it is that you want to do, create or offer, you've got this. Thanks again for joining me today and have a wonderful rest of your day.