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Marketing Insights

McGraw Hill

Welcome to the Marketing Insights Podcast Series. Each brief, marketing expert-hosted podcast will provide you with insights and considerations on relevant, practical and high interest topics in marketing. Intended to bring marketing concepts to life in an engaging way for faculty AND students! Take a listen and be sure to subscribe. New topics posted monthly.
Episodes
Déjà vu? COVID Impact Part IIJanuary 17, 2022 Episode artwork Down in the DM (Direct Marketing)January 05, 2022 Episode artwork Everybody Was Squid Game WatchingDecember 08, 2021 Episode artwork Superstitious BrandsNovember 05, 2021 Episode artwork Would You like to Buy an O-O-H (Out-of-Home )?August 31, 2021 Episode artwork "Boss Brands" - Attracting & Maintaining Consumer LoyaltyJuly 12, 2021 Episode artwork Brands that Take a StandMay 13, 2021 Episode artwork Political Correctness in MarketingMarch 23, 2021 Episode artwork Love Brands March 02, 2021 Episode artwork Wedding Brands: Top Brands, Songs and More!December 17, 2020 Episode artwork Marketing Shoes, Shoos, and SKUsNovember 25, 2020 Episode artwork Teaching, Learning, Supporting and Pivoting during a PandemicNovember 23, 2020 Episode artwork Walk it, Like They Talk it Brands (Diversity, Equity & Inclusion in Branding)September 21, 2020 Episode artwork Executive Perspective: The Importance of Selling: Building your Career in Marketing with Shane Hunt & Don ZebeAugust 03, 2020 Episode artwork Pulp OR Fiction? What Jules can Teach Brands in Times of Crisis- Part 2 of 2July 29, 2020 Episode artwork Pulp OR Fiction? What Jules Can Teach Brands During Times of Crisis? Part 1 of 2June 17, 2020 Episode artwork Implications for Marketers--Emerging from the Global CrisisJune 08, 2020 Episode artwork How "Short Brands" Equal Big BucksApril 22, 2020 Episode artwork The Role of Marketing in Crisis ManagementMarch 19, 2020 Episode artwork The Marketing Impact of the COVID-19March 16, 2020 Episode artwork Executive Perspective on a Career in Sales- Interview with MaKinzie Foos, Director of Business Operations for Memphis HustleMarch 13, 2020 Episode artwork Marketing for a Better World! #M4BWFebruary 10, 2020 Episode artwork How Should Brands Spell Diversity?!? R-E-S-P-E-C-T!January 30, 2020 Episode artwork Cancel Culture & Implications for the MarketerJanuary 13, 2020 Episode artwork The Gig Economy: The Role of Marketing and the Potential ImpactDecember 06, 2019 Episode artwork