Marketing Insights
Welcome to the Marketing Insights Podcast Series! In each bite-sized episode, seasoned marketing experts will dive into the latest trends, practical strategies, and hot topics that are shaping the marketing world today. Whether you’re a faculty member or a student, these podcasts are designed to bring marketing concepts to life in a way that's both engaging and insightful. So, tune in, hit that subscribe button, and stay ahead of the curve. Fresh episodes drop every month—don’t miss out!
Marketing Insights
How Should Brands Spell Diversity?!? R-E-S-P-E-C-T!
The 21st century world is diverse! Consumers see and experience the world--and the brands they use and consume in it--from different vantage points. Consumers want to be sure that the brands they enjoy not only sees them--but respects them!
- What are important considerations for marketers as they seek to influence consumers?
- What mistakes must marketers avoid?
- What can marketers do to help customers connect to their brand? Build loyalty?
Lean in to learn more from Shanita Akintonde, professor, author and career coach! Be sure like and subscribe to the Marketing Insights Podcast Series on Sticher, GooglePlay, iTunes and Spotify as well as follow Shanita on Twitter at #shakintonde.