Middle Earth - China’s cultural industry podcast
Your source of insight into China's culture industry: Hear from people creating and producing content in the world's second biggest cultural market. Hosted by Aladin Farré, and presented by The World of Chinese magazine.
Middle Earth - China’s cultural industry podcast
#26 China’s soft power in Africa
How do the Chinese government and companies engage with the public in Africa? Nillah Nyakoa (journalist at China Radio International), Eric Olander (managing editor of The China Africa Project), and Maria Repnikova (assistant professor of global communications) join host Aladin Farré to explore the different ways China sells, and fails to sell, its story to an entire continent.
Middle Earth is made by China Compass Productions. If you have a China-themed cultural project like shooting your next documentary or look for a specific talent, please get in touch!
Like the podcast? Take a few minutes to fill out this survey.
Recommendations:
- The TV series Mao Doudou and Her Sweet Days (媳妇的美好时代 2009), which was dubbed in Swahili.
- Two Chinese vloggers, Zhao Huiling and Fyjo Molly, who travel throughout Africa.
- The short-video app Vskit, which is made by the Shenzhen-based mobile phone manufacturer Transsion.
With thanks to Brenden Gonsalves for graphic design & Sean Calvo for music support.
