The Multi-Location Marketing Leader

Junk King on Building a Product-Led Franchise Brand

June 08, 2022 Netsertive
Junk King on Building a Product-Led Franchise Brand
The Multi-Location Marketing Leader
More Info
The Multi-Location Marketing Leader
Junk King on Building a Product-Led Franchise Brand
Jun 08, 2022
Netsertive

With 15 years of sustainable growth, Junk King is not just a world-class franchise brand, but also a software company. In this episode of the Multi-Location Marketing Leader, Erin Martin chats with Junk King Franchise Systems Crissy Russo, VP of Marketing, and Michael Andreaachi, CEO, about the KPIs that matter, digital marketing tactics that are working for them, and how they approach software development for differentiation.

Show Notes

With 15 years of sustainable growth, Junk King is not just a world-class franchise brand, but also a software company. In this episode of the Multi-Location Marketing Leader, Erin Martin chats with Junk King Franchise Systems Crissy Russo, VP of Marketing, and Michael Andreaachi, CEO, about the KPIs that matter, digital marketing tactics that are working for them, and how they approach software development for differentiation.