The Multi-Location Marketing Leader
The Multi-location Marketing Leader is a podcast exploring how multi-location marketers grow brands and franchises across multiple markets. In every episode, a host from Netsertive interviews multi-location marketers, franchisees, and other industry players to uncover stories and strategies that will help each listener become a dynamic, multi-location marketing leader.
Podcasting since 2021 • 39 episodes
The Multi-Location Marketing Leader
Latest Episodes
AlphaGraphics on Decoding Marketing Strategies
In this episode, we sit down with Stephanie Wood, the marketing dynamo behind AlphaGraphics. She dives into the transformative power of storytelling in shaping a brand's image and creating emotional resonance with consumers. Stephanie shares he...
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32:40
FirstLight Home Care on Turning Challenges Into Opportunities: Navigating Home Care Franchising
In this episode, we dive into the world of franchising with Kimbrough Taylor, a key figure in the growth and success of FirstLight Home Care. Kimbrough shares his personal journey, revealing how his early experiences with his grandparents, and ...
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44:52
Home Franchise Concepts on Nurturing Cross-Brand Collaboration to Develop Successful FranDev-Focused Marketing Initiatives
Marci Kleinsasser is the VP of Marketing, Franchise Development at Home Franchise Concepts, which comprises nine brands and holds more than 2,400 franchise territories. Along with her team, Marci is on a mission to help Home Franchise Concepts ...
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34:17
Athletic Republic on Building In-House Marketing Capabilities and Using AI Tools
Athletic Republic is the nation's leading sports performance training franchise and offers state-of-the-art training that unlocks the potential of any athlete and helps them perform at their best. In August 2020, the company celebrated its 30th...
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37:47
Best Life Brands on Building a Franchisee-First Culture and Using AI to Improve Team Efficiency
Jennifer LoBianco is the chief marketing officer of Best Life Brands, a family of companies focused on clients' well-being at any stage of life. Jennifer participates in projects across all four brands, ComForCare, CarePatrol, Blue Moon Estate ...
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42:12