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Business Class: The Tourism Industry's Podcast
Business Class is a podcast for those looking to make a living in tourism and traveling well. We host smart conversations with interesting people who built satisfying careers in the tourism workplace. Presented by the academy at Learn Tourism | learntourism.org
Business Class: The Tourism Industry's Podcast
Latest Episodes
Beyond Heads in Beds: High Point Is Redefines Destination Leadership
What happens when a destination stops measuring success only by hotel stays—and starts measuring community impact?In this episode of Business Class, Stephen sits down with Melody Burnett, President of Visit High Point, to explor...
Tourism Isn’t Broken—We Just Forgot It’s a People Business
Tourism is built on human connection—so why are we struggling to attract, retain, and inspire the very people who make it work?In this candid and often hilarious conversation, Stephen Ekstrom (CEO of Le...
Santiago Corrada: The Art and Heart of Tampa's Transformation
Join us for a special four-year reunion episode as host Stephen Ekstrom reconnects with Santiago Corrada, President and CEO of Visit Tampa Bay. In this engaging discussion, Santiago shares his visionary approach to marketing a vibrant city, mov...
You Belong in Every Room: Leadership Lessons from Birmingham’s Dan Williams
What does it take to lead a destination in today’s tourism landscape?In this episode of Business Class, Stephen sits down with Dan Williams, President & CEO of the Greater Birmingham Convention & Visitors Bureau, for a conversati...
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