Ignite Your Estate Agency
Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and tactics that are designed to help YOU accelerate the growth of your business. About Sam and Phil: Sam and Phil are mother-in-law and son-in-lawn and co-directors of AshdownJones (the Lake District estate agency), AJ Mastermind (the home of world-class independent estate agency growth) and several other companies. Collectively they have a couple of decades of industry experience between them. We hope you enjoy the Ignite podcast. Let us know what you think by leaving a review. If you want to find out more about AJ Mastermind and what we can do for your agency go to: https://www.ajmastermind.co.uk
Ignite Your Estate Agency
Business Challenge? Hire!
Sam and Phil tackle the ongoing challenge of hiring and recruitment, from feeling stretched too thin and hitting financial ceilings, to making key decisions about when and who to recruit to enable growth.
Many common business obstacles come back to recruitment but planning your agency’s structure ahead of time can also help break plateaus and prepare for long-term progress.
Why should you prioritise recruitment, even when time or finances feel tight, and how can you step back from frontline agency work to drive success?
Here’s how we can help you to IGNITE your agency:
Find out more about COSMO and take advantage of our exclusive podcast offer!
LISTEN to another episode
Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk
Connect with a community of ambitious agency owners on our private AJ Mastermind FACEBOOK PAGE
For your questions, reach out to Sam Or Phil: sam@ajmastermind.co.uk OR phil@ashdownjones.co.uk
Stay updated on our upcoming EVENTS
Some key takeaways:
➡️ Recruitment is often the answer when your estate agency hits a ceiling or the owner is overwhelmed.
➡️ Building a future-focused Org chart helps clarify hiring needs and unlock the next stage of business growth.
➡️ Investing time in recruitment—even when it feels impossible—prevents bottlenecks and prepares your agency for opportunity.
Some great moments:
✅ “As soon as you drop down to a level that is paid less than you want to take as a salary, you’re costing your business the opportunities that you would create otherwise.”
✅ “If you don’t have time to recruit, it’s because you didn’t recruit when you were supposed to recruit. The best time to recruit is right now.”
✅ “No successful business ever has one person bank access ever. That will definitely slow you down.”
Cosmo: https://www.ajmastermind.co.uk/cosmoignite
Listen: https://www.ajmastermind.co.uk/ignite-podcast
Facebook Page: https://www.facebook.com/groups/ajmmforagencygrowth
Upcoming Events: https://www.ajmastermind.co.uk/events/