The Brand Sisters

What's a BRAND, anyways?

July 06, 2021 Alexis Season 1 Episode 5
The Brand Sisters
What's a BRAND, anyways?
Show Notes

Let's get clear on what a BRAND is.

A brand is how you are recognized.

And let's be super clear- You build your brand. You don't wait to see how your audience pereceives you. You need to be strategic in presenting the narrative.

There are 5 components to every brand: brand values, brand voice, brand personality, visual elements and unique value.

Building a brand has the power to design and shape your audience experience so clients don't have to wait to hire you to understand your value; they understand it beforehand and want to invest in you.

Listen to more about the power of branding!

Read the whole blog post here

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