In episode 3 of Digital and Dirt’s season 2, host Ian Dallimore speaks with Amanda Dorenberg, President at COMMB. Amanda begins by reviewing her introduction to the OOH industry as a model and shares with Ian how an unexpected health incident changed her perspective on life. They then take a look at how Amanda's future-focused mindset has helped her drive growth across all Industries she's been a part of. Lastly, Amanda and Ian discuss her time at COMMB and how the OOH landscape in Canada compares to the US. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here- programmatic.lamar.com
Intro to OOH/Modeling Career: 0:54 - 3:52
Arteriovenous Malformation: 3:53 - 7:16
Changed Life Perspective: 7:17 - 10:30
Career Breakdown: 10:40 - 17:18
Who is COMMB: 17:24 - 19:50
OOH in CAN vs USA: 19:51 - 23:52
Handling challenges in OOH: 23:53 - 32:04
Looking to the Future: 32:05 - 34:30