Digital & Dirt
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms of media.
Episodes
146 episodes
Buster Scher - Founder, The Buster Agency
In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Buster Scher, founder of organic social media agency, The Buster Agency, to discuss building a personal brand, turning passion into business, and amplifying culture through c...
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Season 10
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Episode 11
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53:01
Stacy Bernstein - Co-Founder, All Better Co.
In Episode 10 of this season’s Digital and Dirt podcast, Ian welcomes Stacy Bernstein, Co-Founder of All Better Co., an innovative first aid and skin care company, to discuss the company she built, how social media and retail partnerships can d...
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Season 9
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Episode 10
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58:04
Jaselyn Berthelot - President, Rising Sons Fishing
In Episode 9 of this season’s Digital and Dirt podcast, Ian welcomes Jaselyn Berthelot, a professional deepwater angler and President of Rising Sons Fishing, a sportfishing tournament team. Jaselyn discusses how she’s leveraged social media to ...
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Season 9
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Episode 9
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58:17
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Katey Hassan - Co-Founder & CEO, Nocturnal Skincare
In Episode 8 of this season’s Digital and Dirt Podcast, Ian welcomes Katey Hassan, Co-Founder & CEO of Nocturnal Skincare to discuss how beauty, skincare, and branding intersect with culture, science, and storytelling. During the interview,...
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Season 9
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Episode 8
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1:00:39
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Marissa Nance - Founder and CEO, Native Tongue Communications
In Episode 7 of this season’s Digital and Dirt podcast, Ian welcomes Marissa Nance, Founder and CEO of Native Tongue Communications, a multicultural marketing agency helping brands connect with diverse audiences, for a conversation on how to bu...
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Season 9
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Episode 7
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56:21
Liz Caselli-Mechael - VP of Communications and Marketing, World Central Kitchen
In Episode 6 of this season’s Digital and Dirt podcast, Ian welcomes Liz Caselli-Mechael, VP of Communications and Marketing at World Central Kitchen (WCK), a non-profit providing food relief to communities in crisis. Together, they discu...
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Season 9
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Episode 6
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53:52
Lindsey Scheftic - Founder & CMO, The CMO Sidekick
In Episode 5 of this season’s Digital and Dirt podcast, Ian welcomes Lindsey Scheftic, Founder and CEO of The CMO Sidekick, to explain what inspired her to start her consulting business that helps mid-sized companies without CMOs access strateg...
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Season 9
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Episode 5
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56:55
Priti Ohri - CEO & Co-Founder, Advertible Inc
In Episode 4 of this season’s Digital and Dirt podcast, Ian welcomes Priti Ohri, Co-Founder and CEO of Advertible Inc, to discuss how her early recognition of the value of data influenced her efforts to transform adtech.Podcast Breakd...
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Season 9
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Episode 4
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54:31
Emily Chatelain - CEO & Founder of the School Food and Wellness Group
In Episode 3 of this season’s Digital and Dirt podcast, Ian welcomes Emily Chatelain, CEO & Founder of the School Food and Wellness Group and the 3 O’Clock Project, to discuss the importance of high-quality nutrition for kids at school....
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Season 9
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Episode 3
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57:11
Doug Jensen - Head of Business Development, Ekimetrics
In Episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Doug Jensen, current Head of Business Development at Ekimetrics, a leader in data science and AI-powered solutions, and former SVP of Global Data & Analytics at Estée Laud...
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Season 9
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Episode 2
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56:33
Lucy Markowitz - SVP, US Marketplace at Vistar Media
To kick off Season 9 of the Digital and Dirt podcast, Ian sits down with longtime industry partner and friend, Lucy Markowitz, SVP of US Marketplace at Vistar Media, to reflect on how far the Programmatic Out of Home space has come over their d...
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Season 9
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Episode 1
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1:01:08
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Donna Tuttle - VP of Marketing, Whataburger
In Episode 16 of this season’s Digital and Dirt podcast, Ian welcomes Donna Tuttle, Vice President of Marketing at Whataburger, a fast food chain with over 1,000 locations across 15 states. Podcast Breakdown00:00 – 03:...
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Season 8
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Episode 16
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52:28
Faryn Brown - VP of Addressable, KINESSO
In Episode 15 of this season’s Digital and Dirt podcast, Ian welcomes longtime friend and programmatic expert Faryn Brown, VP of Addressable at KINESSO, a technology-driven performance marketing agency. Faryn discusses her career path starting ...
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Season 8
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Episode 15
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50:03
MediaPost CPG Insider Summit 2025
In Episode 14 of this season’s Digital and Dirt podcast, Ian hits the road for the MediaPost CPG Brand Insider Summit in Nashville where he gathered a powerhouse panel of brand marketers for a rapid-fire conversation on the most pressing topics...
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Season 8
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Episode 14
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45:49
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Norm Chait - VP of U.S. Marketplace, Perion
In Episode 13 of this season’s Digital and Dirt podcast, Ian welcomes Norm Chait, VP of U.S. Marketplace at Perion, a global provider of digital advertising services. to discuss the evolution of Out of Home advertising, its integration with pro...
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Season 8
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Episode 13
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53:24
Aman Advani - Co-Founder & CEO, Ministry of Supply
In Episode 12 of this season’s Digital and Dirt Podcast, Ian welcomes Aman Advani, Co-Founder and CEO of business wear fashion brand, Ministry of Supply, to discuss how the brand merged technology, sustainability, and customer insights to reinv...
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Season 8
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Episode 12
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52:02
Seth Larsen - CRO, Cheba Hut
In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Seth Larsen, Chief Relationship Officer at Cheba Hut, the cannabis-themed toasted sub restaurant franchise, to discuss the unique personality of Cheba Hut’s brand and explore...
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Season 8
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Episode 11
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52:03
Frank Sanchez - CEO & Co-Founder, Elk
Ian welcomes Frank Sanchez, co-founder and CEO of Elk Marketing, for a deep dive into how brands must evolve to thrive. They cover everything from the future of SEO and paid media, to the risks of selling on Amazon, to how cultural shifts like ...
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Season 8
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Episode 10
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54:44
MediaPost Insider Summit | Retail & QSR
In this special on-the-road edition of Digital & Dirt, host Ian Dallimore takes listeners behind the scenes of two powerhouse industry events: MediaPost’s Retail Insider Summit and QSR Insider Summit.Gusts You’ll Hear From:
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Season 8
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Episode 9
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55:09
Billy Long - EVP of the Out of Home practice, Publicis
In Episode 8 of this season’s Digital and Dirt podcast, Ian welcomes Billy Long, EVP of the Out of Home practice at Publicis, for a discussion covering the roles of agility and collaboration in media and how mentorship and transparency fuel per...
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Season 8
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Episode 8
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49:58
Daniel Head - CEO, Jacquard
In Episode 7 of this season’s Digital and Dirt Podcast, Ian welcomes Daniel Head, CEO of Jacquard, a provider of AI-driven marketing automation, to explore how AI enhances efficiency, personalization, and creativity in brand messaging and Out o...
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Season 8
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Episode 7
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56:17
Nick Ortega - Head of DOOH, StackAdapt
In Episode 6 of this season’s Digital and Dirt podcast, Ian welcomes Nick Ortega, Head of DOOH at StackAdapt, an AI-powered programmatic advertising platform. Nick shares how he landed at a career in StackAdapt and in adtech after work...
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Season 8
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Episode 6
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1:02:00
Meghan Reynolds - Senior Director of Media and Growth, Oura
In Episode 5 of this season’s Digital and Dirt Podcast, Ian welcomes Meghan Reynolds, Senior Director of Media and Growth at Oura, for a discussion on how the health technology brand uses data-driven marketing, influencer partnerships, and crea...
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Season 8
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Episode 5
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52:49
Jennifer Peters - Senior Manager of eCommerce, OLLY
In Episode 4 of this season’s Digital and Dirt Podcast, Jennifer Peters, Senior Manager of eCommerce at vitamin and supplement company, OLLY, joins Ian to explore the consumer journey and the evolving landscape of eCommerce....
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Season 8
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Episode 4
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55:46
Kate Griffin Gleysteen - Director of Media and Content, PDC Brands
In Episode 3 of this season’s Digital and Dirt podcast, Ian welcomes Kate Griffin Gleysteen, Director of Media and Content at PDC Brands, as explains how she balances a thriving career with motherhood. Kate is also the host of Boss Mamajama...
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Season 8
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Episode 3
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56:55
