Digital & Dirt
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms of media.
Digital & Dirt
Revolutionizing Out of Home Advertising with 3D Anamorphic Creativity with Lina Maggi
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In episode 7 of this season’s Digital and Dirt podcast, Ian welcomes Lina Maggi, VP of Partnerships and Head of Out of Home at BCN Visuals, to discuss 3D anamorphic full motion in OOH and the evolution of creative advertising. To learn more about this episode, check out Lamar's blog linked here -
programmatic.lamar.com/posts/lina-maggi
Podcast Breakdown
00:00 - 04:00 Meet Lina Maggi
04:00 - Journey to Out of Home
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