Digital & Dirt
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms of media.
Digital & Dirt
Breaking Barriers: Denise Shewmake's Career Journey at Lamar
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In Episode 1 of this season's Digital and Dirt Podcast, Ian welcomes Denise Shewmake, EVP and Regional Manager at Lamar. To learn more check out Lamar's blog linked here -
https://programmatic.lamar.com/posts/denise-shewmake
Podcast Breakdown
00:00 - 4:31 Meet Denise Shewmake
5:40 - 18:50 Opportunities, Expansion, and Growth in DOOH
18:51 - 26:04 Leadership Style, Strategy, and Accomplishments
26:05 - 32:39 Shaping the Future for Future Leaders
33:10 - 39:36 Work-Life Balance at Lamar
39:44 - 43:50 Treasuring Every Moment
43:55 - 45:10 Generational Blessings
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