Digital & Dirt
Every week, join Lamar Advertising’s VP of Digital Growth, Ian Dallimore, as he sits down with leaders from top brands like Paramount, Los Angeles Rams, and TikTok, as well as innovative agencies. Discover the dirt on how they’re reaching consumers in the modern age. From digital transformation to creative campaigns and data-driven strategies, tune in to learn from the career journeys of respected executives and thought leaders, and find out how they’re bringing value and elevating all forms of media.
Digital & Dirt
Digital Dominance & Inspiring Insights with Shingy
In Episode 6 of this season’s Digital and Dirt Podcast, Ian welcomes David Shing, also known as the Digital Prophet, to discuss the role curiosity has played in driving his diverse interests and career path.
Podcast Breakdown
00:00 - 03:30 Meet Shingy
03:31 - 08:15 The Power of Short Attention Spans
08:16 - 14:00 Curiosity and Niche Exploration
14:01 - 20:00 The Internet's Influence on Brand Engagement
20:01 - 30:00 Nostalgia and Active Engagement
30:01 - 35:30 Concerns about Passive Consumption
35:31 - 40:00 Creating Spaces for Active Engagement
40:01 - 45:00 Brands Embracing Engagement
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