The Four-Year-Old Marketing Guru: Insights from Shelby's Daughter

Shelby brings her four-year-old daughter McKenzie Rose onto the Marketing Happy Hour podcast for an impromptu and adorable interview about marketing. The unscripted conversation reveals surprising insights and hilariously direct advice that reminds us of the power of simplicity in marketing communication.

• McKenzie describes her mom's work as "taking pictures" and helping with "stickers on windows"
• When choosing a talking animal mascot for business, McKenzie selects a hungry green snake
• Her advice for when no one buys your products: "go work out" to release stress
• Marketing strategy tips include screaming "BUY IT NOW" rather than saying please
• The suggested slogan "yummy yummy tum tum tum" showcases child-like marketing directness
• McKenzie recommends selling lemonade and "eating breadsticks" as the path to wealth
• Shelby's daughter shows early signs of being a "mini boss babe" and future podcaster

Transcript

Speaker 1 0:27

Hey y'all, what's up? It's Shelby here with the Marketing Happy Hour podcast. I am so excited about my little interviewee today. This is Mackenzie Rose. You want to say hi, hi, use your big girl voice. You scream louder than that on the playground, yeah, hi. So, mackenzie, you want to tell everybody how old you? Are.

Speaker 2 0:52

I'm like four and eight years old, four years old?

Marketing According to a 4-Year-Old

Speaker 1 0:57

Yes, you are, and you're going into pre-K four. That's so exciting. So today she saw me recording a few podcasts and so she wanted to pop on and use the microphone. So we're just gonna see what kind of questions we can come up with here. What kind of questions we can come up with here and what kind of answers we have. We have no idea. This could be completely unhinged, but you know what this is, what marketing is? One-on-one right, just doing things on the whim, seeing what's up, yeah, what's up, okay. So I'm gonna ask you a few questions, okay, kin, kin, okay, and then you're gonna answer them. Are you ready? So, to everyone out there, I have um ash chat gbt, a few questions to ask a four-year-old about marketing, and let's see what this smart one has to say, because she has been working with me since the day she was born and I'm really curious to hear what her answers are. Okay, ken, ken, let's start with the number one. What do I do for work?

Speaker 2 2:07

I do take pictures. What?

Speaker 1 2:11

I do take pictures. What else do I? Do you help me with stickers?

Speaker 2 2:15

Yep.

Speaker 1 2:16

Yep, you know how to lay stickers on a window, huh.

Speaker 2 2:18

Mm-hmm.

Speaker 1 2:19

What kind of materials and what kind of tools do we need for stickers?

Speaker 2 2:25

Um, like furniture Mm-hmm and don't work out.

Bluey, Cheetos & Breadstick Business Advice

Speaker 1 2:31

Oh, okay, so we need pictures and going and working out. Those are definitely two things we do together. Okay, so if a business had a talking animal and you got to choose which animal could talk, what animal would you choose?

Speaker 2 2:49

A snake.

Speaker 1 2:51

A snake. Wow, what would the snake say?

Speaker 2 2:54

The snake says he's hungry. The snake is hungry. What color? Is the snake, a green snake. So what happens if no one buys your?

Speaker 1 3:15

stuff. If you're trying to sell it, go work out. You go work out. You know what. That's what I do too. I do like to go work out, release some stress whenever no one's buying my stuff.

Speaker 2 3:24

Yeah, that makes sense yeah, what do you want? To talk about to the people today you want to give them some advice for business.

Speaker 1 3:27

Yeah, what do you want to talk about to the people today? You want to give them some advice for business.

Speaker 2 3:32

Yeah, I'm like burnt shirt. People is. I'm like hungry.

Speaker 1 3:39

Oh, okay, I feel like you're really hungry right now. Yeah, you are, yeah Interesting. So what's your favorite thing to cook with me?

Speaker 2 3:54

I'm Scotty, scotty yeah.

Speaker 1 3:58

We like some Scotty Scotty.

Speaker 2 4:01

Scotty.

Speaker 1 4:06

Oh, my goodness. Okay, so if you could choose one name to name your business. What would you name it?

Speaker 2 4:14

Um, I'm just like um Tantan, tantan Sprinter.

Speaker 1 4:20

Oh, that's interesting. What kind of things would you sell?

Speaker 2 4:25

Um AAM Hmm.

Speaker 1 4:31

That's pretty interesting. If you're listening to this podcast, I'd love for you to comment what you think we're selling here, yep. Yep, you just like to say yep. So what's your favorite thing to do when you're not working with Mama?

Speaker 2 4:48

Go watch TV.

Speaker 1 4:50

Ooh, what kind of TV shows are you into now?

Speaker 2 4:54

Um Bluey and Paw Patrol.

Speaker 1 4:56

Bluey and Paw Patrol are the bomb, uh-huh. What's your favorite character on Bluey?

Speaker 2 5:03

Um, um, um. They'll eat brisket. What?

Speaker 1 5:15

Um don't eat, princess. Don't eat, princess. Yeah yeah, that's off of one of the Bluey shows Mm-hmm, mm-hmm. So what's your favorite snack to eat whenever you like are trying to do a quick lunch break during work day. Um, um, I like lunch break during work day. You're very distracted with yourself on this camera right now.

Speaker 2 5:45

I have Cheetos Cheetos. That's a good snack. I do like thatetos Cheetos.

Speaker 1 5:52

That's a good snack. I do like that, yeah, okay, so let's do a little bit of marketing advice from a four-year-old. Are you ready for this? Yeah, all right. How do I become rich? Like the people on YouTube are Go eat breadsticks. Go eat breadsticks. Yeah, Well, that's a fantastic way to get rich. Okay, I'd be really good at that. Okay, so if I had a product and no one buys it, do I just throw it at them? No, what do I do then? I don't eat gosh. You just everything's about eating man. Okay, I hope that's not a future coping mechanism, all right. So should I sell lemonade, spaghetti or socks, lemonade, you love lemonade? Yeah, lemonade's so good. Okay, here's a good one. Should I say please when I'm marketing, or just scream buy it now.

Speaker 2 6:57

Um, scream it, buy it now.

Speaker 1 6:59

Oh, I like your little strategy there.

Speaker 2 7:02

Yeah.

Speaker 1 7:04

So what's the best slogan? Eat it or else, or yum, yum in your tum tum.

Speaker 2 7:10

Um, don't, um, don't, um, don't, yummy, yummy, tum tum tum.

Speaker 1 7:17

Ooh, I like that a lot. So do you have any last advice for all of our listeners out there on business or anything marketing-wise that you think that they could learn from you?

Speaker 2 7:28

Um, um butcher could learn from you um um bircher and you heard it from her.

Closing with Mini Boss Babe

Speaker 1 7:36

The best guys. This is my little mini boss babe here, mackenzie rose. I hope you enjoy this little short podcast, but I am so proud of you this was your first podcast interview ever was, yeah, you had so much fun. Yeah, you love it, don't you? My little future podcaster?

Speaker 2 7:56

Yeah.

Speaker 1 7:58

Watch out, guys. She's going to be taking over the world one day. See you next time.

Speaker 2 8:05

I'll see you next time.