Brand-Led
Brand-led is your go-to source for actionable lessons in branding. We show business leaders how to navigate the branding process—from strategy to rollout and beyond. If your current brand no longer feels aligned with who you are or where you’re heading, or if you want to learn how to use your brand as a way to align your team, your message and marketing—you're in the right place. Subscribe to get weekly branding tips that will help you and your team gain focus, clarity and momentum. Find out more at bakercreative.com.au or follow along at instagram/baker_creative
Brand-Led
What's Your Problem?
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Baker Creative
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Season 2
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Episode 33
No one is going to pay attention to your brand until they know you can solve a problem for them. Being able to talk clearly about the problem you solve for your clients can help you build a brand that connects and sticks in people’s minds. So what problem are you solving?
IN THIS WEEK'S EPISODE
- How to build memorability by becoming known for a specific problem
- Big brand names who’ve become known for the problem they solve
- The deeper problems your clients might not talk about, and why they’re important to uncover
- The wildly popular copywriting formula that relies on you having a clear problem
- How to choose a problem to focus on, especially if you offer many different services.
LINKS & RESOURCES
- Follow us on Instagram: @baker_creative @brand.led and @self_made.studio
- For more visit bakercreative.com.au and self-made.studio
- Work with us