Brand-Led

The Power of Asking Big Questions

Baker Creative Season 2 Episode 38

In this week’s episode, we’re talking about the power of asking big questions. Our willingness to question instead of just answer gives us the ability to control the conversations in our space and increase our authority. From client conversations through to big, narrative-forming brand messaging, the questions we ask matter.

YOU DON'T WANT TO MISS

  • The power of asking big questions in initial client conversations, and how it can position you as a true expert.
  • Why your willingness to question the tightly held assumptions in your space can help you cut through the noise.
  • The importance of being able to provide structure and thought-leadership, especially in today’s climate of uncertainty 

LINKS & RESOURCES