Grow Up

How to generate more leads from your website by using interactive calculators, quizzes and tools.

Jason Parkinson & Mark Hemmer Season 1 Episode 44

While ebooks, guides and the like are still valuable lead capture mechanisms for your website, the results are amplified when you use an interactive piece of content instead. Building helpful calculators, quizzes, assessments and more are a great way for your visitors to self-qualify and get the information they need, while you capture their contact information and start the nurturing process.