Amazon has evolved so much and brands that started as vendors are seeing the benefits of transitioning to sellers. Craig Leslie is the VP & Director of Ecommerce at San Diego Coffee, Tea, & Spice and the Co-Founder & Director Of Ecommerce at LonoLife. Craig breaks down the differences between Vendor Central and Seller Central, why Brand Registry is so crucial, and how to capitalize on your buy box.
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Amazon Legends is sponsored by Argometrix, the authority on, and leading supplier of, competitive intelligence for online retail. Learn more
Amazon Legends is produced by Ringmaster, on a mission to create connections through B2B podcasts. Learn more
Amazon has evolved so much and brands that started as vendors are seeing the benefits of transitioning to sellers. Craig Leslie is the VP & Director of Ecommerce at San Diego Coffee, Tea, & Spice and the Co-Founder & Director Of Ecommerce at LonoLife. Craig breaks down the differences between Vendor Central and Seller Central, why Brand Registry is so crucial, and how to capitalize on your buy box.
Takeaways:
Quote of the Show:
Links:
Shout Outs:
Ways to Tune In:
Amazon Legends is sponsored by Argometrix, the authority on, and leading supplier of, competitive intelligence for online retail. Learn more
Amazon Legends is produced by Ringmaster, on a mission to create connections through B2B podcasts. Learn more