Discover How PR Can Rapidly Boost Startup Potential with Clara Armand-Delille | STEP 2025

In this STEP 2025 episode, Lara is joined by Clara Armand-Delille, Founder of ThirdEyeMedia — a boutique PR agency working with top startups and VCs across Europe and beyond. Clara shares insights on startup communications, building brand authority, and how founders can use PR as a strategic tool — not just a press engine.

If you're a founder, marketer, or comms lead looking to grow your brand and get media coverage that actually moves the needle, this one’s for you.

Topics covered:

- PR strategy for startups: what works, what doesn’t
- How to pitch media and get real coverage
- The role of storytelling in brand building
- Common PR mistakes founders make
- Cross-border communications: tips for international visibility

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