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The Unicorn Agents Podcast
Our mission at Unicorn Agents is to help cultivate consistent and profitable confidence in new real estate agents. We value quality of life, and we've created an intentional space that embraces authenticity, kindness, and professionalism. Our goal is to help you stand out and shine brightly in your marketplace, all while creating a business you love and a life that you've craved!
The Unicorn Agents Podcast
Finding Your Niche: First Timers!
A niche can be a lucrative business strategy because it allows you to specialize in a specific need in the real estate market. When you become specialized in something - you’re going to be a very valuable asset to clients, plus transactions will run more and more smoothly with the more practice you’ll get.
In today’s episode, I’m going to talk about a certain niche….and that’s first timers. And by first timers I mean first-time home buyers, and the not so often talked about first-time home sellers. This would be an ideal niche for anyone who really gets joy from educating and encouraging people.
The objective of today’s episode is to help you:
- Identify the unique needs of first timers
- Become the expert on meeting first-timer needs
- Outline marketing strategies to target and maintain connections with first timers
Links mentioned in the show:
Buyer Timeline Freebie - click here.
Blog Post: Marketing to Millennials - click here.
Certified Unicorn Agent Course + Emails - click here.