Market Mentors
If you’re a B2B Tech marketer and looking to level up your skills and advance your career, then you’re in the right place. In each episode you’ll hear from some of the world's best B2B Tech marketers about tactics, tools, case studies, wins, failures, hiring, interviewing and so much more..stay tuned..
Market Mentors
29. Series 1 | Ep 29 - Learn how collaboration beats competition as a strategy for success with Paul Skinner
Are you disenfranchised with competitive advantage as a strategy? If so, Paul Skinner of Pimp My Cause and Agency Of The Future has a new pair of lenses for you to look through. Paul's philosophy is polar opposite to most, and he's written a book about it called, The Collaborative Advantage, where he shares many great examples about why, and how, that works; a marketing tool kit, you could say, that helps you to take into consideration the whole ecosystem your business operates in, and challenges you to find purpose and a way to add value by understanding the bigger picture.
Market Mentors is brought to you by Fiona Jensen, Director of Market Recruitment - we're obsessed with connecting ambitious B2B Tech businesses with ROI focussed marketers to ignite growth and happiness.
Market Mentors is brought to you by Matt Dodgson, Co-Founder of Market Recruitment. Market Recruitment is a recruitment agency that connects B2B Tech & SaaS businesses with world class marketers to help them grow.
If you'd like to be a future guest on the Market Mentors podcast, you can apply here.