Beyond The First Pencil
Beyond The First Pencil is where dealership operations meet financial reality.
Hosted by Kathi Kruse, of Kruse Control and Automotive CFO-To-Go™, this podcast is for dealers, OEMs, GMs, and controllers who want more than surface-level advice. You’ll get straight talk on financial statements, internal controls, cash flow, and the operational gaps that quietly erode profit.
From gross to net, from process to profit, each episode delivers real-world insights on how dealerships actually make money… and where they lose it.
Because selling cars is one thing. Keeping the profit is another.
Beyond The First Pencil
Is Social Media Still a Smart Investment of Your Time?
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Instagram's recent decision to remove the ability to search by #hashtags marks the end of an era for social media users. In this episode, we reflect on the impact of losing this once-powerful discovery tool. We also explore a growing trend among tech companies — prioritizing features no one asked for, while phasing out the ones that users rely on most.
Music:
Frankie Goes to Hollywood’s chart dominance in 1984
George Jones and Elvis Costello HBO Special (April 28th, 1981)
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Got a question? Email either of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com