The First Pencil Podcast Artwork Image

The First Pencil

Kathi Kruse and Mike theCarGuy Correra

Mike The Car Guy Correra and Kathi Kruse are best friends, with many many years of retail experience in the car biz. We decided to get together every week and talk about the things that are important to us in the auto industry, and hope you’ll come along for the ride. We’ll cover industry stuff, social media, digital retail, all with a dose of our love for 80s/90s music. Join us!
Episodes
Google Business Profiles? Yes, Please!January 12, 2023
Episode artwork
New Year, New [Old] Social Media?January 05, 2023
Episode artwork
What Will 2023 Look Like For The Car Business?December 29, 2022
Episode artwork
Building a Community to Increase Sales (Guest: Bill Playford)December 22, 2022
Episode artwork
Are You Building a Community or an Audience?December 15, 2022
Episode artwork
Have You Ever Thought About Speaking at a Conference?December 08, 2022
Episode artwork
Real Life Social Media TipsDecember 01, 2022
Episode artwork
A Brand Is Not Just a LogoNovember 23, 2022
Episode artwork
What is "Modern Retail?"November 17, 2022
Episode artwork
Is TikTok Safe to Use?November 10, 2022
Episode artwork
Google Analytics 4: Resist the Scare TacticsNovember 03, 2022
Episode artwork
Episode 48: Google and Facebook Disappoint…Again.October 27, 2022
Episode artwork
Episode 47: Are You Listening to Your Social Community?October 21, 2022
Episode artwork
Episode 46: It’s Conference Season, How Do You Celebrate?October 14, 2022
Episode artwork
Episode 45: Does Facebook Know What’s Best?October 06, 2022
Episode artwork
Episode 44: What Exactly is Automotive Social Selling?September 29, 2022
Episode artwork
Episode 43: You Can’t Expect What You Don’t InspectSeptember 22, 2022
Episode artwork
Episode 42: The Car Business Doesn’t Need Car Bros™September 15, 2022
Episode artwork
Episode 41: Google and Facebook Ch-Ch-Ch-ChangesSeptember 08, 2022
Episode artwork
Episode 40: Humor is Not For AmateursSeptember 01, 2022
Episode artwork
Episode 39: Facebook Video Results from a Real Time TestAugust 25, 2022
Episode artwork
Episode 38: Marketing Budget Concerns During DownturnsAugust 19, 2022
Episode artwork
Episode 37: Which is Better: Being Famous or Building a Community?August 11, 2022
Episode artwork
Episode 36: Metaverse SchmetaverseAugust 04, 2022
Episode artwork
Episode 35: Three Punks Walk Into a DealershipJuly 28, 2022
Episode artwork