Loyalty Out Loud
The loyalty industry landscape changes daily, and it's almost impossible to stay on top of new trends, marketplace shake-ups, or stories of the past that shaped where the industry is today. That's why Loyalty Out Loud will tackle a different topic with new guests every episode, digging into the industry's past or shooting into its future at any minute.
Loyalty Out Loud
Loyalty Out Loud | Episode 5 | Emotional Loyalty: ELI & BLQ (Danny Socolof & Don Smith)
In our last episode, Joe chatted with Don Smith, Capillary’s Global Consulting Officer (US/Europe) about the industry-leading Brierley Loyalty Quotient (BLQ) and the importance of emotional loyalty. This month, we are proud to announce that Capillary has partnered with Yawye to leverage ELI, their Emotional Loyalty Intelligence tool, to truly offer the end-to-end gamut of emotional loyalty sentiment and measurement.
Listen in to meet Danny Socolof, the Co-Founder of ELI & Yawye as he joins Joe & Don Smith to share his views on emotional loyalty and how this partnership is a perfect fit for Capillary.