Marketing Connections
Connecting ideas. Connecting people. Connecting industry and academics. This is Marketing Connections, a new podcast by the Marketing Science Institute at the Advertising Research Foundation. Dynamic academics and professionals, industry leaders and even a few surprises. Connecting you with innovative strategies, relevant and rigorous business knowledge, and a new way to look at your world.
Marketing Connections
The Drive for Dignity in the Marketplace
•
Amber
•
Season 1
•
Episode 2
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
The oxford dictionary defines dignity as the state or quality of being worthy of honor or respect. So how does that translate to the marketplace? On this episode of Marketing Connections we look how marketers can take practical action to treat people with respect and how that can have positive results.