Authority Hacker Podcast – AI & Automation for Small biz & Marketers
The Authority Hacker Podcast has been a trusted resource in online business since 2016—voted #1 Marketing Podcast by Ahrefs and downloaded over 3.5 million times by marketers and entrepreneurs in 120+ countries.
Originally focused on SEO, affiliate marketing, and online growth, our insights have helped 15,000+ business owners successfully scale through our training programs.
But the game is changing. AI and automation are redefining how businesses grow, scale, and stay competitive.
Now, we’re focused on helping small business owners and marketers navigate and use AI & automation to work smarter, not harder.
🎙️ New episodes every 2 weeks featuring:
• AI tools & automations that make your business more efficient
• Real-world strategies you can implement today—no fluff, just results
• Behind-the-scenes insights from successful entrepreneurs
• Candid discussions from hosts Gael Breton & Mark Webster, who have worked with Fortune 500 companies, built and sold multiple businesses, and generated millions in revenue
If you want to cut busywork, automate what matters, and stay ahead in a world driven by AI, subscribe now and learn how to run a smarter, more efficient business—without drowning in tech overwhelm.
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✉️ Contact us: mark@authorityhacker.com
Episodes
416 episodes
OpenAI DevDay: New AI Tools, Subscription Changes and What They Mean for Your Business
We’ve been trying OpenAI’s latest updates, and there’s more to this DevDay than the new features. Alongside 21 new releases, the company is changing what you get for your subscription. We look at the trade-offs, including why a cheaper model ca...
Opus 5.5: Claude Just Hit Back at ChatGPT
Last week we were asking whether you should move from Claude to ChatGPT. This week Anthropic hit back with Opus 5.5, and Gael ran it for two and a half hours of intensive use on the $20 plan while using just 8% of his weekly limit.But t...
ChatGPT Astra Is the AI Employee I Was Waiting For
I've switched from Claude Code to Codex. After a week using OpenAI's Astra model in our business, it's become the tool I reach for first. This week, it rebuilt one of our sales pages inside an awkward drag-and-drop editor with just one round of...
ChatGPT Astra vs Claude Fable 5.1: Which AI Should You Actually Pay For?
OpenAI finally released Astra last night, sort of. They announced it, then told almost everyone they can't have it until the weekend. Some people did get early access though, and what they've done with it is worth a look. One handed it a floor ...
You're Using the Wrong AI Model for Writing
A year ago everyone said Claude was the best AI model for writing, so that's what most of us used and never questioned again. Then Gael built a blind test: two pieces of text, no model names, pick the one you like. My top three were...
Grok Bot Explained: AI Employees With Their Own PC
rok Bot landed this week and a surprising number of people have already switched to it. Always-on AI agents, each with their own computer in the cloud, that you talk to like colleagues in Slack.It's the closest thing yet to a plug and pl...
Google Can Now Accurately Detect Your AI Content
If AI writes your content, that content is now traceable. The EU's watermarking law came into effect this month, and Claude is already leaving a hidden signature in every piece of text it generates.It's not hidden characters you can str...
Claude Opus 5 Is Here And I Hate Working With It
Anthropic just shipped Opus 5, and on paper it beats their best models on nearly every benchmark. Then one of the first big reviews opened with "Opus 5 is here, and I hate working with it." Both things are true. We spent the week testing it ins...
The Trick That Triples Your Claude Limits
Gael can write a full blog post using about 7% of his weekly Fable limit. Most people use 50% doing the same job.The difference isn't a better prompt. He stopped letting the smartest model do the work at all. Fable briefs the task, Sonne...
5 Boring AI Automations Making Us 7 Figures
We run a seven figure business with two people and zero employees, and the reason is none of the flashy AI stuff you see on social media. It is the boring internal work: a support bot that helps members while we sleep, a database that flags whi...
What Actually Changed In Claude Opus 4.8
A lot of people refused to leave Claude 4.6. 4.7 felt off, the writing got worse, and their skills stopped behaving like they used to. Opus 4.8 dropped, and that feeling is gone.We ran it through our real marketing skills. Meta ads, car...
Business Owner Gets His Claude Code Setup Roasted
I let my co-founder roast my Claude Code setup live on this episode. He didn't hold back.Five months in, I thought I had it pretty dialed. Turns out my Claude.md is missing the most important thing, my folder structure is making my life...
GPT-5.5 vs Claude: I Switched For 7 Days
GPT-5.5 dropped last week and the internet hasn't shut up about it. Switch now. Drop Claude. Move everything to OpenAI.So Gael actually did it. He swiped completely to Codex and GPT-5.5 for a week, ran the same business prompts on both ...
We Just Tested ChatGPT Image 2
We just tested OpenAI's new image model and generated a YouTubethumbnail of Gael that looks more real than he does. No cutouts,no Photoshop, one prompt.This isn't a marginal upgrade. On the LLM Arena benchmark, GPTImage 2.0 ...
Why Everyone Says Claude Opus 4.7 Is Mid
A month ago Anthropic could do no wrong. Now every AI commentator is piling on Opus 4.7 just hours after it shipped. In this episode we cut through the noise: the model is mostly a side grade, but the new Claude Desktop app, auto m...
Claude Mythos Changes Everything
Anthropic just announced Mythos. A model so powerful they won't release it to the public. It scored 93.9% on coding benchmarks where every other model has been stuck around 80. It hacked Firefox 84% of the time. And they're only giving it to co...
Your Claude Code Tokens Are Disappearing
Anthropic accidentally leaked the entire Claude Code source code. 512,000 lines of code, 1,906 files, every system prompt and sub-agent architecture exposed. We dug through the leak and found unreleased features including an always-on backgroun...
My Notion Runs Claude Code While I Sleep
Last Sunday my Gael texted me that he'd connected Claude Code to our Notion task board. You tick a checkbox, and Claude Code picks up the task, runs it headlessly, and comments back with the results. No terminal open. No VS Code. Just Notion.
Your AI Bill Doubles Next Month
We've all been riding double usage promos on Claude and Codex for weeks. Most people don't even know these promos exist. They end March 31, and your bills are going up.In this episode we break down:→ Why your AI usage costs are about...
GPT 5.4 Just Changed Everything
OpenAI just dropped GPT 5.4 and it's not just another model update. The first heading of their announcement wasn't coding. It was knowledge work. That's a signal. We tested it head to head against Claude Code for real business use cases, and th...
Social Media Platforms Are Coming For Your AI Content
Everyone's trying to automate social media with AI. Just plug in a prompt, hit post, watch the followers roll in. Sounds great. Except it doesn't work.It's actually one of the biggest traps in AI right now. You end up with generic, soul...
Claude Code Converted Me (I'm Not a Developer)
For 6 months my co-founder told me to use Claude Code. I brushed it off as it looked like a developer tool and I'm not a developer.Then I spent one morning with it and built a full financial dashboard pulling live data from two Stripe a...
Claude Opus 4.6 has a BIG Problem...
Want to learn how to use AI to automate your business? Check out AI Accelerator: https://www.authorityhacker.com/ai-accelerator/Claude Opus 4.6 and OpenAI's Codex 5.3 dropped on the same day, battling for dominance as we move from vibe c...
Do NOT Install Clawdbot (I turned mine off)
Want to learn how to use AI to automate your business? Check out AI Accelerator: https://www.authorityhacker.com/ai-accelerator/An open-source AI agent is buying things with p...
Claude's new CoWork Feature has a SERIOUS Problem..
LAST CALL: The Prices of our AI Accelerator are going up forever, join before it's too late: https://www.authorityhacker.com/ai-accelerator/The internet is about to become unrecognizable.While you've been focused on which chatbo...