The Insurance Buzz

342. 3 Key Mistakes to Avoid in your Sales Follow Up

Michael and Courtney Weaver

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0:00 | 14:22

“Sales is solving problems — and you don’t get to do that if you never call them back.”  Michael Weaver 

What’s in this episode:

In this solo episode, Michael Weaver breaks down the real reason most insurance professionals lose sales — poor follow-up. If you’ve ever sent a quote and never heard back, or felt like reaching out again might make you seem pushy, this episode is your wake-up call. Michael shares proven follow-up strategies used by top-producing agencies, including the 48-hour rule, the 20-day new lead cadence, and how to stay persistent without being annoying. This episode isn’t just about follow-up — it’s about taking control of the sales conversation, closing with confidence, and becoming a professional who clients trust and remember.

[00:00] Intro: “There is no sale unless you follow up”

[01:00] Walt Disney and the 302 banks – a story on persistence

[02:30] Two agency strategies: which one wins?

[06:45] Why most follow-up fails: lack of consistency

[07:50] The 48-Hour Rule (and why it works)

[10:30] How to text, call, and convert like a pro

[11:30] “What sale are you blowing?” – a reality check

[12:00] The mindset that separates closers from quitters


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RESOURCES + LINKS

Watch the full episode on YouTube: HERE

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