Ep. 114 - The Mental Load That's Killing Your Business

Tired of feeling like you're drowning in everyone else's expectations while your dreams collect dust? Join mindset coach and air traffic controller Chrissi Sperduto as she exposes the hidden mental blocks keeping women business owners stuck in the "someday" trap.

This isn't your typical business podcast filled with fluffy mantras and impossible morning routines. Chrissi gets raw about the real struggles of building a business while juggling life's demands. From battling imposter syndrome to finally saying "no" to the PTA presidency, each episode delivers the mindset shifts and practical strategies you need to stop playing small and start building the business you actually want.

Whether you're a side-hustler dreaming of going full-time or an established entrepreneur ready to scale, this podcast delivers the tough love and actionable steps to help you drop the mental load and finally do the damn thing.

Warning: Contains unfiltered truth, occasional swearing, and zero tolerance for self-sabotaging stories.

🎙️ New episodes every Wednesday

Follow Chrissi for more mindset tips and behind-the-scenes realness: Instagram: @chrissi.culver.sperduto Threads: @chrissisperduto Pinterest: @chrissisperduto_ YouTube: Chrissi Sperduto

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DISCLOSURE: Awards and rankings by third parties are not indicative of future performance or client investment success. Past performance does not guarantee future results. All investment strategies carry profit/loss potential and cannot eliminate investment risks. Information discussed may not reflect current positions/recommendations. While believed accurate, Black Mammoth does not guarantee information accuracy. This broadcast is not a solicitation for securities transactions or personalized investment advice. Tax/estate planning information is general - consult professionals for specific situations. Full disclosures at www.blackmammoth.com.

Chapters

• 0:00 Why women feel trapped in business
• 5:15 Breaking free from the mental load
• 15:30 The truth about delegating
• 25:45 Taking your first bold step

Transcript

Stoy Hall, CFP®: 0:00

We're back again. For those that don't know, we had some weird stuff happening. So this is take two, but we're back. And we're, I'm very excited to have Stoy on for a multitude of reasons. One, you all know, in 2025, we are specifically focusing on women and, or Minority business owners and going through their Stoy. Obviously, we're going to highlight what they do, but we want to know all the shit you had to go through to even get to the stage at which you're at. Not to mention, she's a very big component of the mindset and working through all those hurdles that you've got to in life. And you know I am too. So without further ado, Stoy, why don't you introduce yourself, what you do, and we'll, we'll dive right into this episode.

Chrissi Sperduto: 0:38

Well, hello. Thank you so much for having me, Stoy. I'm excited to be here. I love getting to Chat on podcasts because you really get a behind the scenes look at what it's like to be a business owner, what it's like to actually go through things versus like the highlight reel of social media. So as you said, my name is Stoy. I'm Stoy Sperduto. I am a mindset coach for business owners. My business name is Stoy Sperduto LLC. Very fancy name. Very unique.

Stoy Hall, CFP®: 1:01

Way to, way to put yourself out there.

Chrissi Sperduto: 1:04

When I wasn't sure what I wanted to do, but I knew I wanted to do something in the mindset teaching type of world, I was like, Let's make a business and see where it takes us. And so right now I coach business owners on their mindset to help them take action and make progress on their goals. And a majority of the people that I work with are women. I would say actually everyone I work with are women.

Stoy Hall, CFP®: 1:28

Yeah. When people ask me, like, well, who do you work with when you say that? I'm like 95%. I think I have one male client. Now, obviously the husbands are involved, so let's not start there, but like one traditional, uh, which is interesting. So obviously this is what you haven't been doing your whole career, right? Um, where did it start? Where did this whole journey of yours start to lead you up to like, Hey, yeah, I'm going to launch my own business and we're going to focus on mindset.

Chrissi Sperduto: 1:52

Yeah. Um, well, in addition to my. to my business. I also am a full time aviation professional. I am an air traffic controller. So, uh, kind of, you know, right and left, two very different, uh, career paths. But I actually got my start in online business in 2019 in direct sales. Um, and I know the network marketing direct sales industry gets a really bad rap, but I'm here. Because someone was like, Hey, you're really good at like balancing all the things and you seem passionate about this product, would you like to come and make an extra couple hundred dollars a month? And I was like, you know, that actually sounds really good. I could pay off my mortgage early as a big dork. And so I did that and I found a lot of success very quickly. I earned three incentive trips in four years. I grew to the top 5 percent of the company. And then I kind of looked around and said, well, what's next? Um, and when the opportunity to get a mindset certification kind of fell in my lap, I was like, Yes, that's what I want to do. Um, and I fell in love with mindset coaching. I was like, this is so cool to take someone's thoughts that are holding them back and actually get them to the point where they, they can get back into action and they can do the things that they say that they want to do and like, go out and actually reach their goals.

Stoy Hall, CFP®: 3:02

Have you, since you are, uh, air traffic controller, have you realized while doing all the studies and running this business now, does any of that correlate or integrate to your day to day at all?

Chrissi Sperduto: 3:15

Yes, actually, it's been really cool because I am a trainer at work. So you, you come up, you learn how to do the job and it's kind of like, if you imagine like a Mason or a carpenter where. The craft is actually passed from one person to another. Same thing in air traffic. We actually plug in with someone and we spend hundreds of hours together teaching them the craft and it's not something you can learn from a book. It's not something you can learn, you know, not actually doing it. And so as a trainer, there's a lot of the times where your mindset is the number one thing that's holding you back. And we actually are taught that, like, there's a plateau in learning when you get to about 60 percent of the target hours for each sector. Most trainees will actually kind of plateau, and it's not that they don't have the skills, it's that their mindset is not where it needs to be because it's an inherently negative grading process. We look for the things you do wrong, not the things that you do right. And so that's been really cool to watch. I always try to point out the things that they're doing right, and then when I do see that mindset kind of creep in, I'm like, okay, let's talk about it. What's going on? What do you think went well? What do you think went wrong? And they are their biggest critics. I think, really, anyone, if you're human, you are always your biggest critic, right? And so getting to actually kind of pull them out of that negative thought loop and get them into a place where they can receive more advice, receive more, like, kudos, really gets them to the point where they're They're certifying faster, they're more confident in their abilities. And so that's been a really cool thing to kind of integrate with my full time job.

Stoy Hall, CFP®: 4:49

What has it done for you personally and going through it? Because this is what most business owners, I don't know if they subconsciously pick it up or they know out front, but when you work with your clients, you are also teaching yourself, right? You are working on yourself at the same time. So from obviously working with clients and all of that in the training side of things, I would assume that it's kind of a high stress job. I mean, planes flying around and crashing into each other is probably up there in the stress level. What has it taught you personally to yourself and the work that you do? For those high stress situations compared to when you weren't involved as much in the mindset.

Chrissi Sperduto: 5:27

Yeah, that's a really great question. And I love that so much because any business owner, no matter if you have a full time job or not, can really see that owning a business is like the number 1 professional development thing that you can do of having your hands into like, what you're working 1 teacher. And so same thing with, Having a mindset certification and going to a full time job, I can see when my mindset starts to slip or I'm having a bad day and can actually coach myself through it and can kind of see the blocks that I have. Now, I also have my own coach. I think all coaches need coaches because we are so blind to our own biases and our own stories because we're in our head 24 7 and so that's a really good thing too is like, it makes me aware of like, hey, I've been telling myself this Stoy on repeat. Whether that's in my personal life, professional life, I should probably get some coaching around that. So just maybe the awareness.

Stoy Hall, CFP®: 6:23

Yeah. Yeah, the awareness is a good one. But sometimes you just like, and I do this to myself when we're dealing with our finances, but like something in your brain, it's yourself, by the way, talking to yourself like you're a client. And you say a line and you're like, damn, that was really good. I'm actually pretty damn good at this. And you're like, holy shit. No wonder people like me, um, that's a nice little pat on your own back, but, so you had a, you have a full-time job and you have, I wouldn't call this a side gig at this point anymore, but a lot of women in minorities are always thinking of different ways to get, you know, revenue streams, you name it. Since you were in direct sales and now you are more of a traditional business owner as well, talk us through kind of where you were mentally. Before you jumped into it. Um, and then what were you afraid of the most?

Chrissi Sperduto: 7:11

Hmm. I think, okay, so I'm going to start with what are you afraid of most? And I'm going to say that this is the most common. It's either fear of failure. Like I'm going to fail and be embarrassed or fear of, um, like not fitting in, like having people judge you. And so those are actually like primal fears of, hey, if I do this thing and I'm misunderstood by someone in my community, I could, you know, back in primal days. Actually not have food to eat tonight or shelter or things like that. And so your brain will actually talk you out of taking the big leap, taking the big risk because it's fearful that your community is going to disown you. And then fear of failure. We all are afraid to fail because we could potentially die, right? We go through, we go through all these different phases in business where we're like, okay, we got to take the next step, but it's really, really hard. And I might fail. So I'm just going to stay here where it's nice and warm and cozy and familiar. We always lean towards the familiar. Um, and then what was the second question?

Stoy Hall, CFP®: 8:08

What, where were you in the point of life to like, make that decision of, yeah, I'm going to go do a side gig, right? I'm actually just going to do it. Obviously the, the fear part. Yes. But like at what point in what was that trigger to say, you know what? I'm just doing it.

Chrissi Sperduto: 8:22

Yeah. So my mentor in my direct sales company actually was like, Hey, I see you doing all these things. I see you volunteering with your community. I see you kind of being like the leader of your social community. What if you just added this to what you're already doing and just worked a couple hours a week and you can make a couple hundred dollars and she showed me how she fitted into her life as a mom, as the PTA mom, um, and was doing all the things and she's like, I just throw a party in here, you know, every other Wednesday I do a party and I make 300 and I was like, that's like a really good ROI. And I have, I had worked. different side hustles for so long. After college, I was a transcriptionist taking, uh, like a focus, like research study focus groups and transcribing the conversations. That was mind numbing. Yeah. I had been a research assistant for an author. I had been a virtual assistant. So I was, I had always had multiple different kind of, Oh, where can I make a couple hundred dollars? And for someone thinking about like, Hey, things are way more expensive right now. Go and do something and try it. Right? You don't have to fall in love with it. Go and try it, see if you like it, and if you don't like it, after a couple months, give it up. Go find something else. But there's so many ways to monetize these days. Amazon links. Direct sales. Starting your own little side hustle. Um, I have someone, one of my clients, she's a house manager. And she's like, twice a week, I go into people's houses, and I do the dishes, I do the laundry, I pick up their dry cleaning. And, you know, it's two or three hours out of my week, and I make an extra 200 bucks a week. With two houses. Be creative. What do you like to do? And that's what you should be monetizing.

Stoy Hall, CFP®: 10:04

So I, I do a lot of research on the difference between men and women, obviously predominantly my business is women anyway, so I'm usually in their brain more so. When it comes to either starting a business, that fear of failure. I have learned, either from clients or from data, that women are more susceptible to that feeling because of mainly two reasons, right? And that is, one, women love to have a plan. They love to know what's going on, when it's going to happen. All the way through men are just like, well, we'll just figure, figure it out. It's just going to happen. I don't know. I'll figure it out. Right. Those are fundamental differences in, in our bodies. The second one is typically more tied to the maternal side of it. And I love that we had, I guess it was off camera, talked about dinks and our other conversations. So we can get into that a little bit, but still that is in. maternal and it is a maternal thing inside of, of women. Those I have found are like the two leading causes that actually lead to like the failure, fear, failure conversation, because in their mind, if, if I can't do it or I fail, I am the matriarch, like it's gone. Like our family is going to disappear. As infactual as that is, what can you attest to that? Both, you know, on both sides of it, right? You not wanting kids, but also still being a woman and having those and battling those internally, talk us through how that affects you and has affected you in your business entrepreneur life.

Chrissi Sperduto: 11:34

Yeah, I think a lot of the times that burden is something that we carry out of our, like, our own brain makes it up.

Stoy Hall, CFP®: 11:44

Facts.

Chrissi Sperduto: 11:45

Because I will ask clients, I'll be like, well, they'll be like, well, I got to do this, this, and this. And I said, well, did your husband ask you to do that? Was that like laid out? Was that ground rules? Or could you have a conversation and be like, hey, all these things need to get done. What could you take on? And so it's just, it's. Very interesting the way that the female brain works of like, we are the caretakers, we are the ones that want to take on all the responsibility, but stop and ask yourself, is this actually my responsibility? Because it's not always, um, and that's sometimes the pressure that we put on ourselves. Great example, for Christmas, I went, and we were traveling kind of in the middle of the month, kind of a weird time, in the middle of December, and I was like, I need to get all these Christmas presents ordered, and the Christmas cards sent out, before we leave for this trip. And so, I went on Etsy, and I ordered all the things for my family, and I asked my husband, what do you think your, your family wants? And he goes, I don't know. I threw out a couple ideas, no, no, no. I said, okay, guess what? Your turn. I am releasing all responsibility for your family's presents. I got my family covered, you figure out your family. And it wasn't until about four days ago, so January 10th, that he finally figured out what he was getting his dad for Christmas. So he did it! But that, that, like, his dad's present isn't my responsibility.

Stoy Hall, CFP®: 13:00

Correct.

Chrissi Sperduto: 13:01

But I internally took that on of like, I get all the presents done before we go for this trip so I can relax on this trip, when that actually wasn't really my responsibility.

Stoy Hall, CFP®: 13:13

Whatever you found is majority of clients responses. Cause that takes a lot of work. It's not just like saying it, you said it and I'm still, I bet, even though you work on yourself all the time, I bet you still internally were like, I should probably do it. Right? Like you said it, but your body's like, no, no, I want to do it. What have you found that clients need to get through and work on, even though you coach them and they say it like physically actually letting that occur?

Chrissi Sperduto: 13:39

Yeah, so when I first say something like this, it's usually like shock and awe, they like pause and they're like, what do you mean? Like, this is so far ingrained in us. We have stories that go back to childhood. And so it was probably, I saw my mom take care of all the presents for the family, including my dad's family, right? And so I internalized that of like, that's my job as a woman. And so for my clients, when they stop, they like pause, they're like, sometimes I have to think about it. And sometimes we might have to coach on something multiple times to break that Stoy, because the first Stoy that comes out is not the actual Stoy. It's actually several layers deep. It's like an onion, like Shrek. It's like an onion. There's lots of layers to pull back. And like, well, why do you think about, like, why do you think of that? Why, why do you think that is? And peeling back and sometimes it takes like kind of sitting with it for a while before you really figure out what the. The deepest layer of it is,

Stoy Hall, CFP®: 14:34

and it's heavy. It takes work. I mean, let's be real people. It's not easy. Um, and we all go through it, but you have to on this journey. And that's a lot of what we talk about is, is this wealth journey, which essentially is life journey integrated, right? Because if you took care of your body, both mentally and physically, it's going to lead to prosperity and other parts of your life without trying, honestly. And as a former athlete, we usually say it's because you're prepped. Like if I can prep my body and my mind. When the opportunity presents itself, I can actually go do it, whatever it may be. Because I've gave myself that opportunity of preparation. Some people call it luck. I believe in luck sometimes. I, I believe that luck typically is because you have prepared both mentally and physically for a situation to occur, and then you're able to take advantage of it. What have you found is the hardest step, either for yourself, And for your clients to sit down and work on yourself.

Chrissi Sperduto: 15:34

Ooh, that's a great question. I'm going to say that for everyone, it's a little bit unique. I would say probably the most common one that I get is just this overwhelming sense of dread or fear or overwhelm taking the first step. I talk to a lot of like brand new, I call my baby business owners that maybe have never invested before and have never worked with a coach before, like have an idea for a business, but actually haven't started it. And they are just like, I don't even know where to start. I don't know how to make a plan. I don't want to take the 1st step because if I take the 1st step, then, like, I have to take all the other steps. And so I think that just overwhelm. Starting is the hardest step for a lot of people.

Stoy Hall, CFP®: 16:24

It really is. It's a first step. I know people always say, take first step, go to the gym, blah, blah, blah. But it's very true, very much similar in every part of life is just taking that first step. And I'll add onto this. And this is why we want part of why I have this podcast, why I do what I do, why I network with others like you and just have these massive resources is because we want people to know they're not alone. You're going to feel alone. But you're physically not alone. And that's why we have coaches. That's why we do what we do is because we're just here to help you take that step. And once you start taking the first step, the second one's a little easier, right? Third one's a little easier. Next one, you might need to jump up a step a little bit, but like it just starts to snowball and go downhill. And so we really want to hit upon the fact that you're not alone in this journey at all, even though you're going to feel like it because it takes a team. There's a quote that I guess it's my quote now, or it is my quote. I never found it, but I kind of like compiled a bunch. Um, and it's simple is this. There is not one rich person on this world, on this planet that has gotten to where they're at alone. Everyone has a team. Name a person. They all have a team there. It's impossible in today's age to be successful without some sort of team. And that team doesn't have to mean I have 50 employees. What that team means is I have a coach, I have my wealth advisor, I have an accountant, I just have a friend, my family supports me, whatever it is, you have to have a team. What have you found with these baby, these baby, uh, business owners when it comes to that concept are a lot of them coming in with a team or they come in and singularly and just trying to do. Literally everything by themselves.

Chrissi Sperduto: 18:08

Oh, they're trying to do everything by themselves. And so that's one of the integral steps is the first step is like believing in yourself and your dream big enough that I'm willing to risk it. I'm willing to put myself out there. Whether that's come to one of my free coaching calls or do one of my challenges or join my membership where they can get coaching, it always starts with like, Hey, I actually believe in myself enough to invest either my time. Or my money to take that first step. And then the second part about it is, sorry, I lost my train of thought. This is what editing's for. What was the question again? I'm sorry.

Stoy Hall, CFP®: 18:44

We're talking about the concept of team, right? And when they come to you, are they doing it? Are they alone or do they actually come with resources of team? to help. Yeah.

Chrissi Sperduto: 18:53

Okay. And then the second part is asking their community that they already have for help. So that's typically a spouse or your kids. A lot of the times I'll be like, well, have you asked your eight year old daughter if she can put stamps on your envelopes and free up that task? Like, can we assign age appropriate tasks to our kids and make it a family activity? And then where can you get rid of things that you hate doing? For me, as a kid, I remember I would like have all the sports and doing all the things and. My mom would be like, okay, I've washed your laundry, but you have to fold it and put it away. And I would let three or four baskets of laundry accumulate on my bedroom floor. And I would say to her, when I'm older and I'm rich, I'm paying someone to fold my laundry. She's like, that's not a thing, Stoy. Guess what? It's a thing. It's

Stoy Hall, CFP®: 19:39

a thing.

Chrissi Sperduto: 19:40

It's a thing. And so I hated. I felt very resentful when I would clean the house because it felt like my, my spouse wouldn't, uh, pitch in the same amount of effort that I did. And so finally, after many fights about it, I was like, Let's just pay someone to come and clean the house every other week. And they were like, we can go do cool stuff. We can go do fun stuff. And so we made room in the budget for that. And she folds and puts away our laundry. And now we don't fight about it. I don't have to worry about it, and it's, she is one of my essential support staff on my team, um, and then I always say hire a virtual assistant before you think you need one, even if it's just for 5 hours a month, free up your brain space. for the things that you don't like to do.

Stoy Hall, CFP®: 20:24

You nailed it. You nailed it. It is, I guess that's, I will say it's as simple as that. It's not really as simple as that, but it's true. There's things that bog you down as a business owner. One, we may, we wear 6, 000 hats, but virtual assistant to take off some of those tasks. You, you need a bookkeeper. You need a badass accountant. You need either a business coach or consultant somewhere in that realm to help you go further. Eventually you need more of that that virtual. We do virtual CFO work, more of that work and your financial planning, both personal and business. These are all essential to your team for the business perspective and a little personal, but then you need to figure out things like in your home that also are essential for you. It's folding clothes, right? For me, it's just clean the damn house. I can't just, I don't have the energy for it, right? It's just not a thing. Um, and so that's what you need to do to fill in those parts. But a lot of people go, well, That's not how you make money, right? That's not how you get a return on your investment, blah, blah, blah, blah. And I tell them same thing back to it. The richest people in the world hire out all lot. They delegate probably 90 percent of the things that they need to do because they know per hour, per minute, whatever's up here is going to make them more money down the road. Also, it allows them to focus on the things that bring them joy most in life, whatever their choice of joy is. And I really preach to everyone outside of my clients just all the time is focus on the things that bring you joy, cut or delegate everything else. Because none of that matters. And you'll see that within your own budget when you do your own budget work. If you looked at the things that brought you joy and cut everything else, bet your budget looks a lot better. Can't guarantee it because the SEC says regulations you can't guarantee, blah, blah, blah. But I will say with a high probability that if you do that, you're going to have some freed up money so you can focus on those things. What do you preach to your clients when it comes to their joy and focusing on, you know, their lane, if you will?

Chrissi Sperduto: 22:28

Yeah, typically when you're doing the things that you love the most, like, it's going to stand out the most in the marketplace when you show up as 100 percent you, whether that means like, you have a glass of wine in your hand when you're coaching or you drop an F bomb every other word and like, that's how you actually are in real life. And that's what lights you up and makes you a little bit different and unique. People are going to grasp onto that and see, yeah. That's the kind of energy that I'm attracted to or repelled from and I know all the marketing experts say like talk to everyone and you talk to no one, but like, it's actually true of you can't, you can't possibly appease everyone, right? Someone's going to hate me because I decided I don't want to have kids and they're going to think like, I hate children. I'm like, no, I don't hate children. I'm just not like, that's not my path in life. That's not something that brings me joy. That makes me excited to get up in the morning, but helping. Business owners, figure out what the next step is, helping them with their mindset. That brings me so much joy. And so that's my passion project and what I show up and do. And so figure out what that is for yourself and go out and do it. I know that sounds so simple. That's my catch line. Like do the dang thing. Like if that's what makes you excited. You know, for you, it might be, Hey, I really love numbers and money and helping people see like, Hey, I can actually retire one day that brings you joy, like go out and do that. And if it doesn't. Then have someone else do it or forget about it.

Stoy Hall, CFP®: 23:58

Say no. I just say no. It's simple. I get it. I

Chrissi Sperduto: 24:03

know is so hard for people.

Stoy Hall, CFP®: 24:04

Yeah.

Chrissi Sperduto: 24:04

Like I see it all the time. Well, I told someone, so I'd be the PTA president. I'm like, do you want to do that? You're like, no. Well then why, why are you doing that?

Stoy Hall, CFP®: 24:15

No, by the way, not a chance in hell that this guy is going to be the PTA. By the way, here, they call it PTO. which is always screws me up because in my world, PTO does not stand for parent teacher organization. It stands for paid time off. So it really confuses me, but yeah, there's no way you're going to catch me dead as the president of all of them. I coach my kids like second grade basketball and fourth grade football and soccer and stuff like that. That's enough. I deal with enough there. I couldn't imagine running an organization for. The parents, like I couldn't anyways, uh, that's that squirrel, one of those squirrel things that we talked about because new, nope, no surgery. The important part of this conversation, besides of everything that we laid out is ultimately that on. You need a team to do what you joy. Probably should do that first. But the third is there are so many people out there. I think I actually, I know from my perspective in my financial practice, COVID was the best thing to happen to our industry. Yeah, I'm gonna say it. I know it's terrible. A lot of people died and I get that, but it took everyone virtually. It took everyone away from the traditional of like going into the office and speaking to people or I have to listen to whoever my mom and dad did around the corner, but there's a little weird, creepy dude. Or, you know what I mean? Like, you don't have to do that anymore. And I think that. equates to almost every business nowadays. You are speaking to who you want to speak to and they're everywhere. You just got to keep speaking. You can't rely on, you know, just the, the door to door marketing, if you will, if you truly have that passion because there's just not enough. I live in Iowa. Okay. There's not a huge population here. Not at all. My clientele. population. There's just not a lot. So why would you only speak to people here? No, speak to everyone. And that's what the everyone talking, we had talked about in marketing. You're not really speaking to everyone. You're speaking to the exactly who you want. You're just speaking to them everywhere in general. When you, when you're doing that, you have courses I've thought about courses, but again, one of those things that makes me kind of want to vomit. Would be putting together courses and doing those. So I'll let you speak on that, but you do, you do courses, you have your own podcast, which we're going to, we're going to back our way into here soon. What do you say to people? A step for them to really reach wider than just their neck of the woods.

Chrissi Sperduto: 26:44

Hmm. It's funny because I am actually trying to get more into in person networking this year. Um, because there is something so valuable about face to face. So, like, don't sleep on your community, but then to reach a wider audience, just be yourself. So, I use social media for a lot of my things. I ask for referrals. Like, someone saying, hey, my coach Stoy, or like, Instagram and she's a little bit of a nut. But she has some really good mindset tips that might help you. Or she's hosting a free coaching call. We should go together. That's one of the number one ways that I get new clients is through word of mouth referrals. So don't sleep on, like, nurture your people you have. And then other than that, like, go out and be yourself. Say the things that you would say while you're sitting across from your girlfriend drinking a bottle of wine. Say your hot takes. Say your unpopular opinions. Because that's going to repel the people. That you don't want to work with and it's going to attract the people that you really do want to work with.

Stoy Hall, CFP®: 27:40

And it's fun. It's you. It's you like you're being yourself. So it's not like you're trying to, um, you know, when I started the industry, we had to wear a suit and tie. Uh, we had to present a certain way. We had to speak the certain way. And that just like always made me feel fake. Uh, and it's true. That's what it is. We were so lucky to just be our authentic selves now. Uh, which is fantastic, but we're getting towards the end of our amazing episode. And I know we could speak for hours, but I want everyone to talk about, I want you to talk about your podcast. One, you can speak so well, cause you're also a host, but I want everyone to get a taste of what your podcast is about, what you look for and who you speak to.

Chrissi Sperduto: 28:19

Yeah, um, so my podcast is the Do the Dang Thing Podcast with Stoy Sperduto. Very original title here. The cornerstone of it is to help you figure out what the next step is to go out and do the dang thing. So it's gonna be a lot of mindset. I hear people saying this, if that's true for you, Let's walk through it. Let's work through it. It's gonna be some, like, tips and tricks. Sometimes I'll bring on guest experts. I just had someone on that's an expert in chat GPT and she kind of gives you some hacks of, like, here's how you can create content in less time. Here's how you can, you know, organize your day using the tools that are available to you. And then I just have some fun with it, too. Like, I give life updates. I kind of show off my personality. We just talk and we have a good time on the podcast. Um, it's nothing too serious. But it is enough of a motivation or like a kick in the pants to help you go out and do that thing that you've been saying forever that you want to do that you're too scared to go out and do.

Stoy Hall, CFP®: 29:13

Plus it's fun, right? It's just fun to do. I had a client started a podcast. Well, I guess it's 2025 now, but like towards the end of 24 really pushed her to, to start it and it's changed like how she operates her business now, not because of like around the podcast, but to integrate it in like the, the energy level, the people you meet, the things that you can do from it is. Phenomenal. And hell we met on social media. That's exactly how we met. It's funny how this world works, but as we're ending this out, we always ask specifically one question of our guests. What is one thing you want our listeners to take from today's episode or from you, some tool that they can implement today as they're listening to help them on that first step in their journey.

Chrissi Sperduto: 29:57

This is a good one. Okay, so for a resource, I want to invite them to my next free coaching call. I do them once a month. I'll give you the link so they can sign up for it. Um, and that's a really cool way just to go and see what coaching is all about. You don't have to be coached. You can just watch other people get coached. And if you're a business owner, you will probably have transformation just from watching someone else. be vulnerable and get coached. And then for like a mindset to leave with, my signature line, do the dang thing. If there is something that you've been thinking about doing for any period of time, and including something that won't go away, it's kind of following you around, it's time that you went out and you did the dang thing. And so, ask chat GPT what the first step is. Go ahead and google your idea, um, and just take whatever the first little baby step is. To making that dream come true,

Stoy Hall, CFP®: 30:44

just do the dang thing,

Chrissi Sperduto: 30:45

just do the right thing

Stoy Hall, CFP®: 30:47

as always everyone like, share, subscribe, comment, all those things, not for the algorithm. Right? I always say that it helps, but it's because it allows us to see you and to hear you. Our jobs literally are to hear and help you as much as possible. So no, Stoy's going to be there in the comments, helping you. DM us, just reach out because you're not able to take that first step alone without some type of guidance, advice or something. So always, if you're here, you're listening, come talk to us. We're ready for you and to end it, do that damn thing though. Huh? Just go do the thing.

Chrissi Sperduto: 31:21

Absolutely. Thanks for having me on.

Stoy Hall, CFP®: 31:23

Thank you.

Black Mammoth: 31:31

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