NoBS Wealth

Ep. 121 - From Trainer to CEO: How Devan Gonzalez Built a Fitness Empire

• NO BS Podcast • Episode 133

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Struggling to balance your health and wealth? What if your physical fitness is the missing key to your financial success?

In this explosive conversation, fitness entrepreneur Devan Gonzalez shatters conventional wisdom about career paths and reveals the deeply intertwined relationship between physical health, mental clarity, and financial prosperity. From working under the table at 13 to building a thriving franchise empire, Devan's journey wasn't about chasing money – it was about helping people and betting on himself when everyone else said "get a real job."

Discover how the discipline of physical training directly translates to business success, why your legacy is being built RIGHT NOW (not after you're gone), and the counterintuitive approach to growth that's making Devan's fitness franchise model thrive while others crash and burn.

Whether you're a fitness enthusiast looking to monetize your passion or an entrepreneur neglecting your health in pursuit of wealth, this raw, unfiltered conversation will force you to rethink everything you thought you knew about success.


Connect with Devan Gonzalez

As always we ask you to comment, DM, whatever it takes to have a conversation to help you take the next step in your journey, reach out on any platform!

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DISCLOSURE: Awards and rankings by third parties are not indicative of future performance or client investment success. Past performance does not guarantee future results. All investment strategies carry profit/loss potential and cannot eliminate investment risks. Information discussed may not reflect current positions/recommendations. While believed accurate, Black Mammoth does not guarantee information accuracy. This broadcast is not a solicitation for securities transactions or personalized investment advice. Tax/estate planning information is general - consult professionals for specific situations. Full disclosures at www.blackmammoth.com.

Stoy:

I cannot stress enough to you how important both your mental health and your physical health are to being physically fiscally healthy at the same time, and who better yet to talk about kind of the physical health of it, but also. Being a minority and trying to raise your business and get off the ground and be out there and put your voice out there than another Dev Devin Gonzalez. I was on his podcast. You're gonna have to check that one out. It's gonna be down here in the description below. But without further ado, man, welcome. I, I know we had a really great episode on your show and I know we're gonna have a great one here. No, thank you for having me. Yeah, I'm, I'm looking forward to running it back. So let's, let's give my audience a little background about you, where you're from and how you were raised, and then how you led to being a podcast host and,

Devan Gonzalez:

and running a gym. Yeah, definitely. So, I mean, I grew up in, uh, what, what I would say is an average household. I mean, that's'cause I was living it, so I assumed it was average. But I mean, my dad was a, an LEPD officer, you know, and he is re he is recently retired. My mom was the, uh, pharmacy tech. So both of my parents, you know, normal W2 jobs and what was considered a normal career to them. But my bring up was, you know, became a martial arts instructor at the age of 13 working under the table. Not necessarily'cause I had to help provide for the family or anything like that. It was just an opportunity and, you know, my parents gave me the blessing to take it and that really is what set me on my journey in, in health and fitness, I believe. Right. You know, I was getting mentored by a person. That essentially became an entrepreneur, opened up his own, the martial arts studio, and I was with him when he was at a bigger corporate location. So that was kind of cool. I think that he was my first inspiration to be an entrepreneur. Now looking back on it, you know, and, and really thinking about it, but I. That led me into going into personal training and everything once I was going into college and needed to change up, you know, my working habits to fit my college schedule. Switch from business management, you know, which I think is like the undeclared, you know, undecided major. Most people, you know, sign up for that and then start to divvy off in need their different sectors of business. For me, I actually switched to kinesiology'cause. I was working as a personal trainer and I was like, wait, you can get a degree in this. Like this is, this is way more fun than, you know, sitting and doing math. So I switched over to kinesiology and that led me to a, basically a, a split in the road, a fork in the road where my parents were telling me to get a career. And so I started going the firefighter route and trying to figure out, you know, how I'm gonna, what, what career I'm gonna do. And I was still working as a personal trainer and, and making decent money and I really loving it. So I. I ended up betting on myself and go on the personal training route and, you know, help build personal training sides of businesses. Launch my own personal training company. Grew that to six figures in person and launched a prep school for basketball athletes. And, you know, now opened up my own gym, which is a, a new form of a bootcamp style model. And we actually just launched the franchise last year. There we

Stoy:

go. There we go. All from when your parents told you you had a career. So talk, go back to that and the emotions of your parents because let, let me, let me preface all of this. A lot of people don't think personal training's a real career. It's not a real job. It's what you do in college to get some money to to get ahead. So that's what a lot of us think, right? Like that's the overall theme. And I would assume your parents thought the same thing, which is why they were saying, Hey, it's time to go get a real career. Can you remember like the emotions behind that when your parents were like,

Devan Gonzalez:

Hey, go get a real one. Yeah, I mean, honestly, I was telling myself it was a college job and I don't know if it was from other people telling me. That it's a college job or what, but I just thought it was an amazing college job because I was working around my college schedule and essentially getting to make my own hours and not working nine to five, but I was also working for a bigger corporation, so there wasn't a ton of pay in it either. Like the clients would be paying a lot, but I received like pennies on the dollar, essentially. And so I didn't view it as a career yet or a career option yet because the pay. Didn't really match it and I didn't open up my mind to what it could be. But then it was, you know, am I doing this for a paycheck or am I doing this because I love it? And that was really that transition for me when it was like, I actually went to EMT uh school, got my EMT certification, and then it was like, okay, now you can either become an EMT to stack your resume and basically make minimum wage, which I think they should be getting paid way more than that for the work they do. Mm-hmm. You know, work as an EMT basically cut my pay in half, if not, you know, down to a third of what I'm getting paid now, so that I can maybe one day become a firefighter. I had a, one of my best friends was going through the process at this time, and he had been going through it for, I wanna say four years or five years, trying to get hired as a firefighter and meanwhile working as an EMT just to have it on his resume. And I was like, do I want that life? Right? And, and so. For me, it was, I've always, I've always known that for me personally, if I want something, I will get it. Like I, that's just the mentality I have. And it's not that I do it unfaithfully or, or you know, in a negative way, but that's just the kind of determination I have. Like, I don't accept failure for myself, and I only believe that failure happens once you stop trying. Right? There's always a solution to every problem. And so I realized that. Personal trainers can make a lot more,'cause I knew there's other ones I looked up to on social media and I was like, well they're not working the way I'm working, so there has to be a different way. Went to work for a privately owned gym, helped them build their whole personal training department, which they didn't have. And now I was making okay money and I was like, alright, so this is like, this is now a door open. I was like, wait, there's more to this. Like I can actually do a lot more with this. Me and the owner got into a disagreement and I was like, you know what? I'm leaving. Like I'm gonna do this on my own. And that was the initial nudge that I needed to, to open up my own company. And so from there, that's when the ball really started a rolling for me. You know, now I'm making good money and now I'm starting to train, you know, pro athletes and everything like that. And so everything, all these doors started opening all because I just was willing to take that next step. I even helped launch a prep school for, uh, it was a prep middle school for na uh, basketball athletes. And I built out the, basically the training department for it. And then I had to step away after the first year because I was like, look, I wanted to open my own gym. This is gonna, if I keep diving into this, not that I wouldn't be fulfilled, but I really wanted do what I set out to do. So I had to basically take a step back and really dive back into my game plan.

Stoy:

So really the trigger for you was. In, in your entire career path. What set it off was like, Hey, I really care about helping people and I know if I go the route of helping people, I can make money doing it. Right, right. As a flip side of I need to make a bunch of money and this is the route to do it. Would you say like that fundamental difference of like, if I focus on people, the route, the opportunities will come up? Would you say that's what was your trigger, or not your trigger, but your, your different moment and has changed your

Devan Gonzalez:

path for your career? Definitely. I mean that's, I mean, one of my core values for myself has always been, and now it's, it's part of the business core values, but it's having a positive impact on as many lives as I can while I can. Like we're not, we don't know how long we're gonna be here. Right. And people always talk about on social media, you know, what is your legacy gonna be? And you know, they try to make legacy this granular thing when in reality, like your legacy is all of the interactions that you've had with people. All of the footprints that you've been able to help someone along their journey to success, that's what forms your legacy. It's not a singular event. Right. Because if you think about, let's say David Goggins, right? He had the world record pull-ups or whatever, and I think it got broken. So does that mean he has no legacy anymore, right. Or is it the thousands of people that he's transformed their lives and mentalities that that is his legacy? Right?

Stoy:

Right. I think going back to Legacy, which is not exactly where I was going with it, but I'm gonna jump on that one now, but also legacy is while you're living. Mm-hmm. Like your Legacy's current. I know a lot of people think it's one I pass, this is what I, what I want. No, like focus on having a living legacy because then you know it's there when you pass. Right? There's not a lot of people on this earth that all of a sudden did something great while they were passing and then they're dead and everyone's like, oh yeah, you remember Joe Blow? Yeah, I remember he, you know, donated a hundred million dollars two days before he died. That's not it. It's exactly what you talked about. And that is impacting people throughout. Life and your journey. Uh, no longer how long you've been here, it doesn't really matter, but it's impacting people throughout what have you. Lemme back up. I have this analogy that I use all the time or this concept. When you are mentally and physically fit and aligned with your fiscal goals, opportunities are now there to be had, right? Correct. A lot of people say that you go search for your opportunities. I'm not a believer in that as much. You can. I think opportunities pop up when you have everything else in order and you're ready. I don't think we see opportunities if our mental state's not right, if our physical state's not right and our fiscal state's not. Right. Thinking about the opportunities that have been presented and that you've taken and now have gotten to where you're at, would you say that you were in a mental, a good mental, physical, and physical situation in

Devan Gonzalez:

order to take those on? Definitely. I mean, each of, each of those three buckets, you, they have to be in a healthy standing. I believe, and I don't think that, you know, I was searching for any of'em, like the, the middle school thing, like all that stuff that just kind of came about. But it wasn't like, I, I think the word searching is interesting though.'cause it's like searching implies that I'm going outta my way to find a singular thing or find this, you know, next step. Yeah. Where if all of the three buckets, you know, your physical, your mental, and your physical, you know, being are all in alignment right now, your health is all in alignment. Then things don't just find you either, but you're constantly working on improving all of those things, right? So you're always, you know, you're going to the gym to work out. You're, you know, working on your mental, your mental state from personal development strategies. You're managing your finances. So all these things, your mindset is always looking to a way to improve it, and those things start lining up because it's how you start to view the world and view the things going on around you. But if you're not in alignment or not in a good standing with any of those three buckets, you have a different lens on everything that happens. It, it's, you're, you're kind of jaded on what's presented in front of you. Instead of looking at it as a, a pro, you're looking at it as a negative, right? Instead of a opportunity, you're looking as an obstacle.

Stoy:

Yeah. Nailed it. I couldn't said it better myself. I think that's one of those missing items that people just don't think about as much. We say that the, the single best investment that anyone ever does is investing in themselves, right? Mm-hmm. In the media and in our society, we usually take that as pay yourself first. That's what we say, right? Pay yourself first is how you should do your, your, your wealth plan, if you will. But it's wrong. That's not how it's meant. It's meant to invest into yourself, meaning yourself, not giving yourself 10% of whatever you bring in. Because guess what you're gonna do? You're gonna go blow it. You're gonna do whatever. It means investing back into your mental and your, and your physical health.'cause when those are aligned, then your fiscal comes aligned. Very easy. Because now you're tied into, um, one path. Tying back into what you do for a living and what you provide for others. What have you found happens after someone has gotten physically fit? And by the way, listeners, I'm not saying that you have to have a six pack and you're shredded. I literally just mean that you're getting up and you're working towards better health. Doesn't mean you have to be the healthiest person in the world. Okay. So caveat there, but what have you seen when people start to work on that happens to both their mental and as much as you can know, their fiscal side of, of their life?

Devan Gonzalez:

I will say that my, I'll, I'll give this, this saying, even though it's a cliche saying, I honestly believe in this 100%, it's how you do one thing is how you do everything right. And what I've noticed is. From the people that start working out, and they are not just, you go to the gym one time, but you're constantly going to the gym, you're putting in the work, and you're seeing some results. You're asking for help, you know, and, and so forth. They start to see the results from that. Now that result also starts to build other things that aren't seen, that builds self-confidence, that builds, you know, mental health, that builds your discipline, because I believe that is a skill. And the other thing is it starts to build your, your social factor as well. Because if you're more self-confident, right? You're more willing to step outta your bubble and say hi to someone without fear.'cause that fear of, you know, judgment and all that kinda stuff kind of gets subsided. Now if you are willing, more willing to talk to people, and if you're someone that's naturally willing to go ask for help, well, from the fiscal standpoint, if something's going wrong, you're probably gonna be someone that goes to ask for help and tries to fix the problem instead of, okay, well it's just happening to me. You know? And this is, I guess this is just my life. No, you can change any area of your life if you want to, but the main thing is you have to want to,

Stoy:

yeah, that whole woe is me shit, right? Like, yep. I get it. I've been there, we have all been there before, but the only person who can change your situation is you. Like there is no magic bullet. There is no getting rich quick. There is no losing 30 pounds overnight. Like these things are are not real. Right. I know that people look on TikTok and they're like, well, so and so said I can make a million dollars in 30 days, or I can lose 30 pounds in in a week. Those aren't real. And if they are, I bet they're a scam and they're gonna make a lot of money off of you, or they are super unhealthy. Or illegal, one of the two things, right. Depending on what we're talking about. When you see those things and, and being a man who's obviously in social media and, and trying to do what they do, what is the toughest thing for you and your industry? Because I see a lot of your industry stuff all over the place, and I see mine and they're very much similar of a bunch of people selling a bunch of courses and things of this is the quickest way to do so, and it's simple when it's not. How do you overcome those things from your own content, from your own clients and in your own business?

Devan Gonzalez:

I mean, I'll say the fitness industry is interesting because everyone and their mother thinks that they're a, a great fitness instructor, right? Certified or not. And I could say probably from your industry as well. They're, I mean, I've seen so many financial quote unquote experts, and it's like, okay. Listen to your content, to some of your, not you personally, but like some of these contents as I'm listening, I'm like, that's not actually the way it works. Or there's that, that's too vague, that there's more to that, how that actually works. Right. And from the fitness standpoint, I try to stay away from, you know, those little internet, you know, debates with people. But I will say like, there was one the other day that honestly, I don't know if it was just, I was just in the mood to, to argue.'cause it, I think it was just fun to have like a, a civil like debate. And it was this Instagram influencer. And for me, like, just'cause you have X amount of followers doesn't really mean anything to me. And so this guy was saying that what a traditional deadlift. He said, this is not a deadlift. And then he goes, this is a deadlift. And he does a Romanian deadlift and then he has a bunch of of female followers and stuff like that. And his whole thing was about, you know, and his deadlift was like, he actually had a super improper form. So then I commented, I was like, technically, actually. That's your traditional deadlift that you sang is not deadlift. What you're doing is a Romanian deadlift. And he tried to debate it, and then I just went into the facts of it. And then all of a sudden, out of the woodworks, you just see a bunch of personal trainers like basically commenting on mine. Like, yeah, like he's right. You're like, you're absolutely, you know, out there. So I think social media is a great place for entertainment and that is about the gist of it. Now. The hard thing is to put out content that actually is worth something and trying to give someone that nugget. But you have to like, so like some of the stuff that you put out as well is like, it's great content and someone should view that not as entertainment, but as like a way, almost as as life putting the opportunity for you to now ask to, uh, for, you know, ask yourself for that solution, right? You were put in front of that person for a reason. My content goes in front of someone. It's like, maybe this is the, the universe telling you, hey, this is the person to ask for some help. Right. You know, I do the same thing for mentors of mine. And it's like, you gotta take everything on social media with a grain of salt. And I mean, that's the, I guess the best I can get with it. You're not wrong.

Stoy:

cause some of the shit I see out there is one is, is illegal, like created is fraud. And I can point it out, but you go down rabbit holes. I say this by the way. If you see a troll hitting you up or someone doing something wrong, us as professionals, the ones that you know, do have the training and all that, we do need to speak up regardless of what that person's talking about for two reasons. One,'cause we need to correct the issue. And two, regardless of how that conversation goes, there's so many people looking at it and watching it, and they're gonna learn truthful. And then they're gonna follow us, and then they're gonna get the real answer. So keep doing it'cause it's fun. And if I ever see it, I'll, I'll jump on right behind you. Even if I don't know the hell I'm talking about. Boy, I, yep. That's, that's a, that's a traditional deadlift. I know what that one means, you know? I got you, I got you on that. Um, so let's, let's dive into this. You, you brought up like he was talking to, uh, mainly female clients. I work with predominantly female clients and minority clients. I. What's your makeup pool of your clientele? Is it, you know, 50 50,

Devan Gonzalez:

60 40? Where, where do you fall? I would say it's 60 40, uh, female to male. Yeah. But that, I mean, that's with what I'm doing now in terms like the franchising and everything like that, I mean, that's, that's more 50 50. But the gym industry itself, since I'm in the bootcamp and, and everything, it's, it's 60 40 with our model. But typical bootcamps, I would say is even that closer to 70 30.

Stoy:

Yeah. Well, let's dive into some, some topics that two men probably shouldn't talk about, but we're going to because it's predominantly our clientele. What have you found is the biggest, or I guess one of the top reasons mentally that women, one, get into the gym and then two, hire personal trainer as opposed to most

Devan Gonzalez:

men just go, so I will say women are more comfortable with asking for help. And it's not that they don't believe in themselves. Women are just better communicators, to be honest. Like, and, and that's just, that's just what it is. You know, and I will say the hard thing about being a male trainer is that some female clients, you know, especially when I was personal training, there was a, a grace period of how to tell them being uncomfortable and them wanting a female trainer. And I'm like, look, let's do a session too. You're uncomfortable. I won't even charge you for it. I get it. Right. And all of a sudden, and I would sometimes tell their boyfriend or their husband, you know, you can come buy for for the session. Sit here, you can work out with her. I, I don't care. And then all of a sudden, the husband ends up signing up too.'cause he's like, this is, you're, this is awesome. Right? But it's, it's one of those things where females, since they're a better communicator, they're also better at analyzing themselves. Right. Where as males. I'm guilty of this as well, is like we just accept things, you know, and just, I'll figure it out. I'll tough it out and we don't really ask for help necessarily. Right? And that can be an issue in the fitness industry that can be an issue in the finance industry because, I mean, at the end of the day, men are supposed to be providers. And if you're asking about, you know, how to, you know, manage your finances. Or how to work out, are you less manly? And the answer is no. But again, I don't think that every man sees it that way.

Stoy:

No, I agree. I agree. When you, when you talk about now from the franchise stuff, uh, that you're pumping out, but from a, a gym ownership perspective. There, it's typically male dominated would be my assumption. Right. Purely assumption here. I might be speaking out my ass on that one, but how are you seeing that? Like it's male dominated but you're seeing an influx of women business owners, I should say franchise owners?

Devan Gonzalez:

I would say, honestly, at least for the franchise space, in my experience and going to franchisees locations of other franchises in, you know, in the past with my experience. It's closer to 50 50 for that standpoint, for the bootcamps. But from a maybe a CrossFit or, you know, maybe certain niches, like I would say yoga studios, for example, are a lot more niche to being female owners or Pilates, right? And so big box gyms like, you know, big, you know, 40,000 square foot facilities that just, you know, membership based. Those ones are a little bit more male dominated, but the. But in recent years, I would say it's pretty interesting the, the split in the ratio being ma male to female and seeing both do really well. Right. And, and just who is willing to either ask for help or willing to take that risk. Because, I mean, I have a franchisee, I have a male franchisee. I have one that just came out, and so a female and her husband wants nothing to do with it. He's just the backing, you know, kind of thing. And then I have one that's literally a husband and a wife, right? They're, they're a team. And so they both have. Equal stay on everything. And I'm talking to both of'em at the same time, each time. And so it's really interesting to see the dynamic between that coming from business, the business standpoint.

Stoy:

Yeah, for sure.

Devan Gonzalez:

Well, let's

Stoy:

dive into franchise model. Let's, why don't you educate a little bit about franchise model, but actually go into detail a little bit about

Devan Gonzalez:

your franchise model. So, I mean, basically becoming an entrepreneur, you have either two options, either one, you take the the risk by yourself and you figure it out and you know, you let it, let it ride. That's basically what I did. Right? And then there's the franchise model, which is not too far off from the original one, but now you have guidance, right? It's like getting a tour guide on an excursion, right? You don't know if there's a Jaguar around the corner, but at the same time, like there's someone there to keep you on the right path and having not get lost to the jungle. So with franchising though, it's someone giving you a blueprint and almost like having a mentor on staff, right? And that's the biggest lap. Way I want to kind of phrase it because people think, oh, I'm paying a franchise fee and then I'm paying to, you know, because I'm using your name, you're also paying essentially to have a mentor. And that is more valuable than anything. I mean, I have mentors that I've paid more than what my franchise fee is, right. Just to have a mentor for, for my business and and so forth. So essentially it's already included now with our franchise model itself, you know. What it is, is Strive eleven's a bootcamp style model, but we don't have class times, right? So typical bootcamps, you show up at 5:00 AM you show up at six 15 and whatever the case may be, and then you work out, everyone leaves. Next class comes in for us. I understood from my training standpoint, you know, from my personal training background, my clients would be so frustrated trying to go to these boot camps in between our sessions. And those class times don't always work out with everyone. Or the class classes that people want are always overfilled, right? So with our model, you don't have to schedule any more of those classes. You show up at five, you show up at five 15, you show up at 5 23, you start your workout that right? But you get that same environment, that same feel once you're in the gym working out with other people. But people are finishing and starting the workout the entire time you're here. Then there are some other aspects to it, you know, that we have, we have the nutritional guidance, we have meal plans, we have the heart rate technology, the challenges, supplements, all that kind of stuff. But the main thing is making fitness not only affordable, but doable for busy people with busy schedules. And that's what our franchise really focuses on, is, you know, having a model for busy people. Right. And that's where the class models typically, you know, kind of struggle with. So. Our whole guidance is in doing that. And are you taking on new franchise franchisees? We are. We're taking on seven more and then we'll be putting a pause on it. The reason for the pause is essentially we've already beforehand laid out certain mile mark that we're gonna pause everything so that we can make sure that we fill any gaps and continue to strengthen the foundation as we grow instead of just, you know, bringing as many as we can on as fast as we can. And then we're, we're kind of sailing in the crack boat.

Stoy:

For any business owner out there that's thinking about doing franchise model, figure out your model. That's cool, but do exactly what Devin just said. Have mile markers to take a pause. Now, however long that pause is, I'm sure you don't have set in stone more of a feel thing, but take that pause because you can. If you overgrow too fast, it will crumble. That goes for all franchise owners. It goes for all business owners. Put in mile markers, whatever you wanna call them. Once you hit them, pause, it's okay, right? Mm-hmm. Two things that happen with the pause. One, you can get organized, breathe, prepare for the next growth. Two. What it's already doing is you are getting this wait list. You are getting this momentum of your brand and people wanting more and more and more, and when you pause, they start getting hungrier, hungrier and hungrier. And then when you do a launch, you're essentially doing like a relaunch. You're doing it again. It's bringing in more people, right? So that pause is a tremendous, tremendous thing. I know you kind of just said it like nonchalantly, but it is one of the most powerful things business owners can do when they're in the growth phase that we usually all miss out on, right? We go right through that pause, we don't even think about it, and now we're like burning out both ends. Now our mental health goes and our physical health goes. And guess what happens when that happens, right?

Devan Gonzalez:

Yeah, no, and it's then you, because I mean, there's no, there's no right way to pause or a certain place to pause. We have certain pauses and the the unpause phase level when when we hit it, then we can unpause again. But the reason for it is because otherwise you scale super fast and then people, they wanna keep coming on. But now you are having to essentially continue that growth pattern as well as fix all of the cracks while you're continuing to grow. And I mean. I would assume it's common sense, but it's, it's not right that it's harder to fix the cracks big when you're bigger than it is when you're smaller. Right. So if you can fill the cracks while you're, while you're in that stage currently, it's gonna be a lot easier than all of a sudden you're 10 steps ahead and now you're trying to fill that crack times 10.

Stoy:

Yeah, absolutely. Absolutely. Um, final few questions we have. Mm-hmm. Get a little deep with these a little bit. What is the first money memory

Devan Gonzalez:

that you can recall in your life? First, money, memory, I would say when I was working under the table at the Martials Arts Studio and I got a physical check and it was, like I say, you did the time sheet and everything, and I mean, it was written down. I wasn't in QuickBooks or anything like that, and. I turned in my time sheet and I got a check and I was like, whoa, this, this is, this is kind of cool.

Stoy:

Now, nowadays though, you don't get your physical check, right? Right. Because you are the business owner. What have, what today gives you some of that same feeling you

Devan Gonzalez:

had when you were a kid? I will say selling that first franchise, even though it's all digital and everything like that. Selling that first franchise gave me that same feeling when I was 13. Right. You know, all this hard work, all this effort was put into, you know, launching the franchise. I mean, it took 13 months to close my first franchise deal because I was filling in, you know, fixing some of the cracks along the way of this is theory and now it's reality. And that 13 months of self-doubt, you know, and that whole rollercoaster finally paid off and it was like, we're getting that first check again. I.

Stoy:

That's awesome. That's awesome. Everybody, we all have, we all have a a amount of money, memory. Mm-hmm. Right. And it's either a positive or a negative one. Reflect on those often. Mm-hmm. And really see if there are a joyful one like his. See if those are still happening in your life, because that's something that's always gonna be drilled into your mind as we get to the end. What is one thing you wanna leave our audience with that they can take from you right now? Employ. Five minutes later and start to ma make their way on their journey.

Devan Gonzalez:

I will give you a mindset slash perspective shift, right? And that is if someone else is doing what you want to do, living the life you wanna live, living in the house you wanna live in, right? That is your testimonial. That is your living proof that it is a possibility. Right now, it's a reality. Maybe not for you right this second, but it is a reality to someone and that reality could be yours as well. But you have to take the actions and take the steps to try to get yourself there. Otherwise, hoping and praying for it isn't going to be enough, I promise you that. But realize that if you want something as bad as you say you want it, then put in the work and it will happen. It's not a matter of if, it's just a matter of what.

Stoy:

It's beautiful. That's beautiful. We're gonna cut that one out and use that a hundred percent of the time. That being said, reach out to us everybody. Okay? I know he's available. I'm available. The only way we can continue to grow as a community and everything is if you, you communicate, right? Mm-hmm. Us providing more content or providing ideas, business opportunities, et cetera, we need, we just need to know. So comment, DM us, let us know what's going on, what you want to hear or what you need to know, or just ask us a question. And in doing so, you are already taking that next step in your journey. To success, to wealth or wherever you're at. So Devin, I appreciate you all the hard work you're doing and being different in the game because there, there, there are some few out there, bad apples out there. But I appreciate what you're doing. Keep doing it here for you and I expect that we'll have another one of these episodes later this year to to check in, see if you have all seven of those franchisees done and you're pausing yet. Sounds good. I appreciate you. Thank you.

People on this episode

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Stoy Hall

Host
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Devan Gonzalez

Guest

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